Search & Performance Insider
Visual technologies announced Tuesday at Google's I/O conference will change the way marketers and those optimizing content for brands think about their relationships with consumers. Read the whole story
A new approach to machine learning introduced at Google's developer I/O conference allows updates to be provided directly to users' phones. Read the whole story
The bid option, target return on ad spend, automatically calculates advertisers' bids. Google also introduced two new placement options that begin with YouTube when … Read the whole story
Some 90% of social marketers believe that investing in social media has a direct impact on their business's bottom line. Read the whole story
"The only allowance for a less than a 5 star review is through our own review system," a Las Vegas horseback riding company told … Read the whole story
The charts illuminate how important it is for publishers to understand how topics are promoted across platforms. Read the whole story
- COMMENTARY
It's entirely possible that third-party data may become unavailable to marketers within the next 24 months. What impact will that have on the entire … Read the whole story
