Performance Marketing Insider
It may seem like a story about investors being upended by excited social media users, but it's more to make the point of how social media can cause turbulence and … Read the whole story
The focus turns to ecommerce targeted ads on Walmart.com and the Walmart app to shoppers as they purchase in real-time, using data from its … Read the whole story
Google and Facebook this week both warned that Apple's privacy changes in iOS 14 could impact data collection, as well as targeting and measurement … Read the whole story
- COMMENTARY
As personal and professional lines blurred and continuously shifted throughout the COVID-19 pandemic, the behaviors and expectations of consumers evolved. Read the whole story
Facebook delivered its best ad revenue quarter in more than two years. Total ad revenues rose 31% over the fourth quarter of 2019, its … Read the whole story
- COMMENTARY
"If a business is built on misleading users, on data exploitation, on choices that are no choices at all, then it does not deserve … Read the whole story
But he admitted the company is "still working out the best way to do this." The CEO also again accused Apple of implementing iOS … Read the whole story
