Search & Performance Marketing Daily Editions for July 2022
- Search & Performance Marketing Daily - Friday, July 29, 2022
- How Apple IDFAs Still Affect Advertising
- Walmart Connect Evolves Partnership Program To Expand Advertiser Support
- Google Working On Feature To Highlight Retail, Brand Loyalty Programs
- Barking Up The Wrong Tree: YouTube Already Top Streaming Dog, So What's Left?
- Hyundai CMO: Driving Demand & Human Connection
- Creating Genuine Human Connections Is 'Unspoken' Secret To Marketing Success
- New WOWNOW Platform Lets Advertisers Buy DOOH Billboards In Real Time
- Building GSK's Social Listening Post: It's More Than 'Engagement'
- Martech Maxxing: Brands Are Replacing Platforms This Year, Including Their Email Systems
- Food & Lifestyle Apps On IPhone Have Highest Opt-In Rates For Ad Targeting
- Roku Warns Of 'Significant Slowdown' In TV Ad Spend, But Upfront TV Deals Hit $1B
- Search & Performance Marketing Daily - Thursday, July 28, 2022
- Durability Of SEO In Key Economic Moments
- Skai: Q3 2022 Could Become Rockiest Road For Advertisers
- Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most Sectors
- Instacart Explores Advertising, Partners With Designer To Reach GenZ, Millennials
- ANA Finds Disconnect Over Performance Of Procurement, Especially For Media
- Integral Ad Science And Anzu Partner To Measure Media Quality For In-Game Ads
- Why You're Failing If You Aren't Testing Cookieless Solutions Now
- 1-800 Contacts Seeks To Revive Battle With Warby Parker Over Search Ads
- IAB Finds Second-Half Ad Spending Better Than Planned, Full-Year Significantly Worse
- It's Back-To-School Time Again: Price-Conscious Parents Are Carefully Shopping
- Amazon Sees Ad Growth As Brands Target Shoppers On Prime Day
- New Gmail Look Now Being Rolled Out
- Search & Performance Marketing Daily - Wednesday, July 27, 2022
- LinkedIn Goes Beyond Profiles To Launch B2B Marketing Community
- Google Delays Phasing Out Cookies In Chrome Until 2024
- New Google Tool Increases Programmatic Ad Cost Transparency
- Google, Microsoft Report Slowest Revenue Growth In Two Years
- Gamers' Acceptance Of Ads Is Mixed, But Tracking Is Deemed Dirty Pool
- 5 New Commandments For Product Marketing
- In Social, Shorter Ads Are The Way To Go
- Disney Changes Hulu's Censorship Policy For Political 'Issues' Ads
- Search & Performance Marketing Daily - Tuesday, July 26, 2022
- Amazon Prime Day May Be A Benchmark For Spending Trends And The Economy
- Google Fined $34M By Russia, Claiming Abuse Of Dominant Video Hosting
- Gartner: How Economic Conditions Affect Campaign Strategies, Consumer Purchases
- Geopath Expands Into Audio Out-of-Home Measurement
- U.S. Ad Inflation Approaching Consumer Price Hikes, Projected To Moderate Next Year
- Consumers Disdain Brands That Skimp On Quality To Cut Costs
- Pick A Pepper: Ryan Reynolds Spices Up 'Pretty Boring' Pitch
- When A Surge In Retail Ad Spending Is A Negative Leading Indicator
- Discretionary Dropoff Heading For ...Your Dog
- B2B Ball Game: Brands Are Spending On Marketing, But Worry About Privacy
- Search & Performance Marketing Daily - Monday, July 25, 2022
- Instacart Partners With Chase To Launch Mastercard Credit Card
- Roku's Vision Of Personalization And The Future Of First-Party Data
- Microsoft: What Makes Its Collaboration With Roku 'So Important'
- PubWise Granted Patent That Reduces Carbon Footprint, Related To Demand-Path Optimization
- How Marketers Are Reassessing Their Budgets As The Economy Dips
- Republican AGs Warn Google Against Curbing Links To Anti-Abortion Centers
- Nielsen Launches Four-Screen Ad Deduplication For YouTube
- Studies Reveal Chick-fil-A's Search Dominance, Impact Of QSR OOH Ads
- How Marketers Can Help Achieve Real Business Results
- Broadcasting Providence: Podcasting as a Brand Strategy
- Spoiler Alert: This Year's Agency Of The Year Award Is GroupM's To Lose
- Search & Performance Marketing Daily - Friday, July 22, 2022
- YouTube's Creative Ecosystem Contributed $25B To U.S. GDP
- Twitter Posts $270M Quarterly Loss, Citing Ad Headwinds, Musk's Troubled Takeover Deal
- Christine Frohlich Joins Verisk Marketing Solutions From Experian To Head Data Governance
- Lawmakers Question Oracle, Amazon And Others Over Location Data
- 5 Ways To Reinvent Business Travel For Sustainability
- Podcast Consumption Rebounds After Q1 Dip Among Young Listeners
- Social Influencers Help Brands Reach 'Unreachable' Gen Zers, Millennials
- Recession Could Drive Total TV Advertising Declines Of 10% This Year, 5% Next
- All-Cash Home Lender Zigzy Taps Harmelin For Media
- Search & Performance Marketing Daily - Thursday, July 21, 2022
- TikTok Owner Spent 130% More On Lobbying In U.S. In Q2 Vs. Q1
- Google Automatically Upgrades Smart Shopping To Performance Max Ahead Of Holidays
- Place Exchange Expands Into Latin America To Support Thousands Of Screens
- Crealytics Expands In Retail Media, Appoints Experts To Support Shift In Direction
- Rio SEO And Movable Ink Partner To Deliver Hyperlocal Email, SMS Messaging
- Media, Data, Engagement Units Lag Overall IPG Growth
- 'Clean Room' Developer InfoSum Reboots, Launches Platform Making Consumer Data More Frictionless
- Few Firms Have Realized 80% Of Their CX Plans
- Why DEI Initiatives Fail -- And How To Ensure They Succeed
- I'll Like And Share The ANA Guidelines
- Gmail Ready To Detect Intent Of Email Searches
- Search & Performance Marketing Daily - Wednesday, July 20, 2022
- Google Launches Ad-Creation Tools, Resets Improvements For Gmail, Calendar
- Mentions Of Inflation In Reviews Rise At Record-High Rates On Yelp
- Shaun Brown, Named Tinuiti's First EVP Of Commerce, Calls Marketing 'The New West'
- CPR For Your Brand's Legacy
- Consumers Shop Around
- Judge Dismisses Claims That Google Spies On App Users
- CTV Ad 'Attention,' 'Viewability' Gain, But Linear TV Still Leads
- Smart-Speaker Ads Help Create Deeper Connections With Brands: Study
- Horizon Detects Inflation-Era Consumer Segments, Divides America Into Three Economic Mindsets
- Bounteous Appoints Former Merkle, McCann Executive McLaren President, North America
- Revised Privacy Bill Would Outlaw Some Forms Of Ad Targeting
- Search & Performance Marketing Daily - Tuesday, July 19, 2022
- Desktop Ad-Blocking Creeps Up, PageFair Reports
- Shopify Partners With YouTube, Adds Live Shopping Features To Support Content Creators
- Microsoft Launches Cloud For Sovereignty
- Amazon Sues Facebook Group Admins, Targets Fake Review Brokers
- ANA Releases First-Ever Guidelines For Measuring Influencer Marketing
- Local OTT Advertising To Hit $2B, Doubling 2020 Total
- Senate Democrats Ready Net Neutrality Bill
- Kombucha Pioneer Synergy Takes 'Raw' Approach To Differentiation
- Consumers Resent Poor Targeting by Brands: Study
- The Biases Of AI: Our Devils Are In The Data
- Google Political Spam Plan Pleases No One
- Search & Performance Marketing Daily - Monday, July 18, 2022
- Google Changing Ranking Of Personal Data Websites Based On Privacy Concerns?
- Google Updates Political Content Policy, Adds YouTube Audio Ads
- Samsung Ads Creates Massive Ecosystem For Advertisers, Publishers
- Banking Expert Creates Pay-Per-Use Electronic Payment Model For Online Transactions
- 'Healthcare is the Stinky Taxi': Can Laso Uber-ize the Doctor/Patient Transaction?
- TikTok May Have Jeopardized Security, Republican Lawmakers Say
- Social Proof: The Theory Of Buying
- Critical Mass Creates Campaign To Highlight Euki's Sexual Health App
- The Expansion Is Over: Ad Economy Recedes For First Time In 16 Months
- Global Consumers Show Affinity For Inclusive Branding
- Strong Correlation Between TV Viewers' Attention, Marketers' Brand Gains: Survey
- Exverus Media Hires Ullah As VP Performance Media
