Messages about economic forecasts are mixed and muddled this year. Third-party data and research companies have divergent views on how consumers will spend money. … Read the whole story

Carnival, the biggest brand in cruising, had 14.4 million visits to its website -- up 5.9% year-over-year in May -- while Norwegian Cruise Lines … Read the whole story

Sonic branding firm amp demonstrated a tool at Cannes that uses AI to help create identities for brands. "They can use the Sonic DNA … Read the whole story

Add advertising execs to the list of people responsible for the proliferation of AI-generated content, because in the end, they're the ones paying for … Read the whole story

The CIMM-sponsored study, conducted by HyphaMetrics, found passive methods detected 78% of TV minutes viewed vs. only 22% for active methods. Read the whole story

"The ads appear to have been generated programmatically," reads the NewsGuard report, which identified 393 ads from 141 major brands funding 50 AI-generated news/info … Read the whole story

In terms of sentiment, the conversations were mostly positive (57%), followed by neutral (25%) and negative (18%). Read the whole story

AI and other technology will help drive growth, but misperceptions about cost, capabilities are still prevalent. Read the whole story

A federal appellate court has revived a lawsuit by users who claim Meta's former ad-targeting options violated laws against discrimination. Read the whole story