- FAST Channels Still Seeing Major Growth, On-Demand Feel Is Best: Analyst
TV Watch, Wayne Friedman - Thursday, July 18, 2024
Tubi and Roku favor more streaming on-demand viewing and Pluto TV focus ...
- Roku Channel Looks To Hit A Fastball With FAST Baseball Deal
TV Watch, Wayne Friedman - Wednesday, May 15, 2024
What better way to appeal to a wide range of TV viewe ...
- Combined TV, Streaming Ad Spend Projected To Decline 2%
Television News Daily, Wayne Friedman - Friday, March 29, 2024
Major premium streaming platforms will grow 13% to $10 billion in ...
- Paramount Global Revenues Dip 6%, Paramount+ Projected For Profitability In 2025
Television News Daily, Wayne Friedman - Wednesday, February 28, 2024
Paramount Global missed on analysts' Q4 revenue projections, sinking 6% to $7 ...
- Streaming TV Spend, Marketing Value Declines Over Heavy NFL, NBA Programming Period
Advanced TV Insider, Wayne Friedman - Thursday, February 22, 2024
Streaming TV and video platforms have slowed national TV ad spend ...
- Paramount Global Suitors Draw Investor Interest, Driving Stock Price Up
Television News Daily, Wayne Friedman - Friday, December 8, 2023
Potential reported suitors of Paramount Global, Skydance and RedBird Capital, in acquiri ...
- Top Maturing Platforms For Streaming, CTV Losing Share To Smaller Ones: Comscore
Television News Daily, Wayne Friedman - Tuesday, August 29, 2023
With 75% of growth in video hours on CTV devices from small ...
- Paramount Narrows D2C Losses, Revenue Up 21%, Linear TV Ads Down 10%
Television News Daily, Wayne Friedman - Monday, August 7, 2023
Paramount narrowed its Q2 D2C losses by 5%, while overall revenue gr ...
- AVOD Revenue Shows Slight Q1 Decline, But Projected For 21% Growth In 2023: Analyst
Television News Daily, Wayne Friedman - Monday, June 5, 2023
For full-year 2023, business for all major AVOD platforms is estimated ...
- Among Streamers, Netflix, YouTube Tops In U.S. Household Reach: TVision
Television News Daily, Wayne Friedman - Thursday, May 11, 2023
Netflix and YouTube offer the best TV U.S household reach for potenti ...
- Paramount Sees D2C Revenue Growth, But Linear TV Ads Drop 11%, Stock Pummeled
Television News Daily, Wayne Friedman - Thursday, May 4, 2023
Paramount's D2C losses grew by 12%, while its overall D2C businesses h ...
- Walmart+ Adds Limited -- Ad-Free -- Access To Pluto TV Content
Digital News Daily, Karlene Lukovitz - Monday, May 1, 2023
Pluto apparently hopes that Walmart+ members will get hooked and sign ...
- Fox Starts Digital Media Unit Under Tubi Media Group Banner
Television News Daily, Wayne Friedman - Thursday, April 27, 2023
The new unit will include Tubi and the entire Fox Digital Platfor ...
- Hulu: Caught Between FAST Platforms And A Wannabe Netflix?
TV Watch, Wayne Friedman - Monday, March 13, 2023
Walt Disney's Bob Iger says Hulu is in a "very tricky" busine ...
- YouTube Testing Free Streaming Channels
Performance Marketing Insider, Laurie Sullivan - Friday, January 13, 2023
YouTube is testing free, ad-supported streaming channels, putting it in direct competiti ...
- CTV Platforms Continue To Grow: Guess Who Some Of The Biggest Advertisers Are?
TV Watch, Wayne Friedman - Friday, January 13, 2023
It is a tricky tightrope dance that media companies continue to wal ...
- Legacy TV Network Streamers' Real Future Competition: Non-Video Digital Media Business
TV Watch, Wayne Friedman - Wednesday, January 4, 2023
Traditional TV companies are a long way from competing with digital ...
- Virtual MVPDs Provide Real Ad Spending On Roku, Amazon Fire
Television News Daily, Wayne Friedman - Wednesday, December 21, 2022
The bulk of ad spend on Roku and Amazon Fire TV ...
- Pluto TV Expands 'Stream Now. Pay Never' Campaign With Drew Barrymore Promo
Television News Daily, Wayne Friedman - Thursday, December 15, 2022
The campaign featuring Barrymore and her daytime talk show, with the tagli ...
- Paramount's Bakish: Scatter Weaker Than Expected, D2C 'Decelerates'
Television News Daily, Wayne Friedman - Tuesday, December 6, 2022
"We do now see the fourth quarter coming in a bit bel ...
- Pluto TV Debuts In Canada
Digital News Daily, Karlene Lukovitz - Thursday, December 1, 2022
The Paramount-owned FAST is now in more than 30 countries. ...
- Streamers' True Goals For Ad Options: Just An Option, But Not The Main Target
TV Watch, Wayne Friedman - Friday, November 25, 2022
For major legacy TV brands, pricing their advertising options can be tri ...
- Hybrid Tiers To Drive 42% Growth In AVOD Revenue By 2028
Digital News Daily, Karlene Lukovitz - Tuesday, November 22, 2022
The new ad-supported/subscription-supported Disney+ and Netflix offerings, along with other majors, a ...
- Pluto TV To Add 6,300 Episodes From The CBS Vault
Digital News Daily, Karlene Lukovitz - Tuesday, November 1, 2022
Content from sister Paramount unit CBS already on Pluto has been i ...
- Pluto TV Sets December For Canadian Debut
Digital News Daily, Karlene Lukovitz - Monday, September 26, 2022
The Paramount FAST will offer original content from Canada's Corus Entertainment alo ...