• January 6, 2010

The American Advertising Federation has announced the eight ad industry pioneers who will be inducted into the Advertising Hall of Fame in March.

Beginning this year, the AAF will induct one corporation annually into the Advertising Hall of Fame. This year's inductee is the Procter & Gamble Co.

"(Procter & Gamble's) immensely positive impact on the art and science of advertising and our community is and has been profound and enduring" said Mike Kelly, president & CEO, The Weather Channel Companies and chairman of the Advertising Hall of Fame Committee.

Now in its 61st year, the Advertising Hall of Fame has grown to include 193. This year's other honorees are: Roone Arledge (1931-2002), former president, ABC Sports and former president and chairman, ABC News; Roy Eaton, former VP, music director, Benton & Bowles; Pat Fallon, chairman emeritus, Fallon Worldwide; Robert James, former chairman and CEO, McCann Erickson Worldwide; Bill Lamar, former CMO, McDonald's USA; Gerry Laybourne, founder, chairman and CEO, Oxygen Media, LLC; Wally Snyder, former president and CEO, American Advertising Federation .--Tanya Irwin