Audi will air a new 60-second ad touting the 2011 A8 sedan during this weekend's NFL playoff games. The spot, "Goodnight," was inspired by that ubiquitous, weird, and probably Freudian "Goodnight
Moon" childrens book all parents know, love, and rely on to get their kids to sleep (sorry, Dr. Ferber). The ad breaks Jan. 13 on cable, with network to follow.
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