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Oh, Those Reckless Tablet Shoppers

Online shopping has had explosive growth for years, and merchants have struggled to make it replicate the in-store retail experience. But tablets like iPad and Samsung’s Galaxy Tab are narrowing that gap, and driving impulse buying. Consumers are likely to spend more time shopping from a tablet than from other types of devices for several reasons, said Sucharita Mulpuru of Forrester Research in Cambridge. 

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