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Social Sharing's Significance Called Into Question

Would you be surprised if some researchers told you there was virtually no correlation between peoples’ propensity to read and share online news and analysis? Citing just that finding from real-time traffic tracker Chartbeat, The Verge calls it a “bombshell.” By way of explanation, The Verge writes: “Clicks from social media are more likely to come from mobile devices, where readers typically spend less time on the page.”

Read the whole story at The Verge »

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