US programmatic video advertising platform, BrightRoll, has hired a managing director of European operations to help boost business across the continent.
Andy Mitchell, who will be based in London, is going to be responsible for leading sales and business strategy to drive the adoption of programmatic video in the European market.
- See more at: http://performancein.com/news/2014/03/25/former-mail-online-guru-drive-growth-brightroll/#sthash.zSFecqyR.dpuf