• by Steve McClellan  @mp_mcclellan, October 31, 2018

Cari Bucci Hulings has been promoted to president of MARC USA with oversight of the agency’s offices in Boston, Chicago and Pittsburgh.  She reports to Michele Fabrizi, who was president and remains as CEO. Tony Bucci continues as Chairman of the privately-owned agency network (part of Eastport Holdings LLC) which also includes MARCA Hispanic in Miami.

Bucci Hulings joined the agency in 2010 as senior vice president/director of client services and was promoted to evp/general manager in 2012 after playing a major role in growing the agency’s Chicago office, including winning the global Payless ShoeSource account. 

Before joining MARC Bucci Hulings served at FCB where she rose to senior vice president/ group account director and at Leo Burnett Chicago where she was an account director. Her expertise includes retail, financial services, insurance, health care, CPG, telecommunications and manufacturing.

“With Cari’s grasp of analytics and decision science, she understands what motivates her targets at every step of their purchase journey,” stated Fabrizi. “This consistently leads to powerful strategies and integrated campaigns that build new relevance and meaning for our clients’ brands. I look forward to her guiding MARC USA forward in the rapidly-evolving industry landscape.”