Hybrid Theory Promotes Martins, Badlishah Heads Asia-Pacific

Hybrid Theory, the data driven digital agency promoted Inês Martins to global head of product. Before this, she was the regional head of APAC. It also hired Sean Badlishah as managing director for Asia-Pacific, to lead the team servicing the company’s regional clients. He is based in Singapore and will lead growth in new territories, including Hong Kong, Indonesia, the Philippines and Thailand.

 Previously, Badlishah headed up Zoo Group, a boutique strategic creative agency. Earlier, Badlishah worked in Singapore for various agencies, including Ogilvy & Mather, M&C Saatchi, 3M, and Y&R.

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