PMG Goes Solo, Wins Stove Brand's Media AOR

Outdoor stove and fire pit marketer Solo Brands this morning named PMG its media agency of record for its flagship Solo Stove brand.

The assignment follows Solo Stove's high profile Snoop Dogg campaign.

"PMG's data-driven approach and track record of success with digitally native brands makes them the right media partner to expand our reach," Solo Brands Chief Growth Officer and Executive Vice President Michael McGoohan noted in a statement.

In addition to the signature stove division, Solo also owns Chubbies, the men’s shorts company; Oru, the foldable kayak business; and Isle, a paddle board brand.

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