• Just an Online Minute... Up Or Down?
    Here are some numbers to think about over the long holiday weekend.
  • Just an Online Minute... Less is More
    The latest Dynamic Logic newsletter highlights some of the findings from the company's analysis of its AdIndex tool, and it looks like advertisers should think twice about trying to do more with less.
  • Just an Online Minute... To Call or Not to Call
    Just how annoyed do people get when telemarketers call during dinner? Donotcall.gov recorded one of the fastest increases ever for a website, jumping nearly 26,000 percent to more than 3.4 million unique visitors at work on June 27, according to Nielsen//NetRatings.
  • Just an Online Minute... Closing the Loop
    I don't often endorse anything, but this seems worth it.
  • Just an Online Minute... Angel Fever
    What are you doing this weekend? A huge percentage of the country's answer to the question will probably be, "going to see Charlie's Angels."
  • Just an Online Minute... They're Annoying, But Profitable
    Yesterday, eMarketer's Senior Analyst David Hallerman published an article about pop-ups and by the sound of things, these pesky creatures aren't going away anytime soon. Why? Because they're profitable.
  • Just an Online Minute... Meet the Intromercial
    Over the years, there haven't been many online ad formats that have not annoyed me. Believe it or not, however, I've found an ad format I really like. The Intromercial.
  • Just an Online Minute... Microsoft Joins Spam Battle
    Microsoft Corp. today said it will be assembling a team of about 20 people from across the company to fight spam. The team will grow in numbers, according to Kevin Doerr, who will lead the initiative, and use legislation, technology and industry collaboration to stop spam from destroying the email medium altogether.
  • Just an Online Minute... More Online Behavior Targeting
    Before we all get confused by the terminology and someone starts calling for standardization again, let's get something straight: interest-based targeting and navigation behavior targeting are the same thing.
  • Just an Online Minute... Navigation Behavior
    While contextual targeting is all the rage right now, thanks to search, I'm betting the next hot topic of industry-wide debate will be navigation behavior targeting.
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