MAD London Editions for September 2018
MAD London - Friday, Sept. 28, 2018
Feds Probe Agencies Over Media Transparency
Sorrell's S4C Floats Today
Media Trading Probe Affects Agency Stock Market Trading
Julian Assange Resigns From Wikileaks
WPP Teams With UN To Fight Gender Inequality
Elon Musk Charged With Securities Fraud
Rubicon Drinks Brand Looks For A New Creative Agency
5 Reasons To Start Taking CTV Seriously
Teads Inks Deal With 'The Economist' To Deliver Video Ads
Britain's GBP4bn Loyalty Penalty Under Investigation
Battle Of The New Channel Logos
Did Video Eat Programmatic's Lunch? Is GDPR To Blame?
MAD London - Thursday, Sept. 27, 2018
Was WPP's Superagency Meant To Be Geometry+VML?
WhatsApp Co-Founder Reveals Split With Facebook Over Privacy
Fox Selling 39% Sky Stake To Comcast
Snapchat's UK Ad Revenue Forecast Slashed
Study: Brands Get Low Scores For Email Experience
Corby Attacks Press For Spreading 'Lies And Half-Truths'
Mindshare Trusts Blockchain To Understand Customer Journeys
Breach Lawsuits More Likely To Succeed in Europe: Attorney
Facebook Unveils Latest Oculus Headset
BBC Music And Spotify Partner For Live Event
Channel 4 Launches More Prominent Logo
Corbyn Pours More Fuel On His Fire Of Media Hatred
Live Nation Unveils Global Music Study, Finds Higher Brand Engagement
MAD London - Wednesday, Sept. 26, 2018
Privacy Study Proves Gen Z, Millennials Are Just Like The Rest Of Us
WPP Combines Y&R With VML
Unilever Tries To See Off A Shareholder Revolt Over Dutch Move
Publicis Groupe's Leadership Model Hits Poland
Comcast Commits To Funding An Independent Sky News
BBC Two To Be Rebranded
Google Metric Measures Impact Of Video Ads On Search, Earns MRC Accreditations
Sir Richard Branson And Ryan Reynolds Partner On Gin
Twitter Seeks Broad Input On New Policy To Regulate Hateful Conduct
Are Both Amazon And Uber Lining Up Deliveroo Bids?
BARB Breaks Down Audiences To Device Type
Next Will Slash Traditional Ad Spend To Focus On Digital
Turo Expands To The U.K.
A Blueprint For GDPR Compliance
MAD London - Tuesday, Sept. 25, 2018
Viewability And Fraud Show Progress, Mobile Video Still Risky
Search, Social To Drive 67% Of Ad Growth By 2020, Zenith Estimates
Make Tech Giants 'Give Something Back' To Publishers
Instagram Cofounders Systrom, Krieger To Exit
Apple's Purchase Of Shazam Completed
Mindshare Hires First Global Strategy Officer
Western Union Moves To BBH
Guillermo Vega Exits 72andSunny For Saatchi & Saatchi London
Wunderman Buys Controlling Stake In Emark
EU Asks British Papers To Cover Brexit Responsibly
147 Million Smart Homes Projected For North America, Europe
Two-Thirds Of Ad-Spend Growth To Come From Paid Search And Social
MAD London - Monday, Sept. 24, 2018
Analysts: Disney Is Better Off Without Buying Sky
Murdoch Will Bounce Back From Sky Blow, 'The Guardian' Predicts
WPP's Johan Boserup Returns To Omnicom
Facebook Really Was Working On A Smartphone When It Floated
Adobe Debuts Virtual Analyst For Analytics
Brits Spend 12 Hours Per Week Watching TV On-Demand
Ad Council Undergoes Massive Makeover
DC Thomson Buys Aceville Publication
SiriusXM To Acquire Pandora In $3.5B Deal
Alexa Adds Skype
Omnicom Announces New Global CEO Of Investment
Murdoch Was An Observer As Comcast Beat Disney For Sky Control
MAD London - Friday, Sept. 21, 2018
No More Mr Nice Guy -- UK Plans To Regulate Tech Giants
Adobe Is Acquiring Marketo For $4.75 Billion
Facebook Told To Make Its Terms Clearer
Facebook Ad Spending Rebounds, Return On Ad Spend Does Not
UK Government Paving The Way For Internet Regulator
Publicis Media Strengthens Global Commerce Offering
Mothercare Hands Creative Brief To Mcgarrybowen
Uber Plans A Swoop On Deliveroo
Spotify Encourages Artists To Go Direct
Phishing, Vishing And Smishing: Organized Cybercrime Under GDPR
MAD London - Thursday, Sept. 20, 2018
Interpublic Finds Machines Perform Better Than People In Campaign Management
EU To Probe Amazon In New Potential Anti-Trust Case
EU To Retailers -- Anyone Fancy Kicking Amazon In The Teeth?
Omnicom, MAD Network Test Ad Blockchain Platform
Equifax Fined GBP500k For Data Breach
Culture Secretary Is Not Ruling Out A Levy On Tech Giants
Life's A Pitch.... And Then You Try
Labour Vows To Ban Betting Ads During Live Sports
It's Not Just CEOs Watching International TV News
IBM Creates Technology To Identify Bias In Machine Learning
French Court Upholds Fines Over Topless Royal Photographs
Pinterest Opens Content Marketing To Influencer Platforms
Sky's Fate To Be Decided By Auction On Saturday
Eye-Tracking Digital Outdoor Ads Launched at City Airport
Tesco Launches New Discount Store, Asda And Sainsbury's Merger Investigated
Is Amazon Opening 3,000 Cashierless Stores?
Nestle Germany Is One Step Ahead Of GDPR
MAD London - Wednesday, Sept. 19, 2018
Amazon Joins Digital's 'Big 3,' Displaces Microsoft
Is Ofcom About To Regulate The Tech Giants?
Study Finds High Level Of Online, Email Harm In UK
Kinder App, Sites And YouTube Channel Banned By ASA
Wieden + Kennedy Rejiggers Leadership Team
Tesco Launches New Discount Store, Asda And Sainsbury's Merger Investigated
MDC Agencies Forsman & Bodenfors And KBS Merge
Mediatel Dmexco Debate Reveals 'In-Housing' Is Agencies' Biggest Threat
Tech Giants May Be Given One Hour To Deadline On Extremist Content
YouTube Relies On Traditional TV, But They Remain Semi-Partners
Mastercard Signs ESports Deal
Unilever Move To The Netherlands Faces Shareholder Revolt
Is It Really Fair To Treat US Tech Giants As Broadcasters?
MAD London - Tuesday, Sept. 18, 2018
Agencies And Advertisers -- Where Has The Trust Gone?
MediaCom Is Tops In New Business For The First Half Of 2018
Amazon Probes Removal Of Negative Reviews
Keith Weed Calls For Collaboration On Tackling Influencers' Fake Followers
F1 Reverses Sponsorship Ban On Betting Brands
BMW Unveils Its Concept Car Of The Future
The Case For Corporate Email Signatures
Take That In Christmas TV Ad Battle With Elton John
AOP Reveals Publisher Income Has Risen 6.8%
Only One In Ten Brands And Agencies Trust Each Other
Good Night For UK Talent At The Emmys
Amazon Partners With Getty Images
KLM Studies Potential Risks Of Using Virtual Reality On Flights
How GDPR Affects Retailers, And Tips On Compliance
MAD London - Monday, Sept. 17, 2018
Dmexco Dominated By Voice, Blockchain And GDPR
Scientific Study Finds Video Least Viewable, But Most Neuro Ad Format
'Time' Marches On, This Time To Salesforce Founder Benioff
Instagram Has Prompted One In Four Users To Make A Purchase
Google Must Support Local News Reporting, 'Press Gazette' Insists
U.S. Marketers To Spend $15 Billion On Data In 2019
Psyop Acquires Content & Co.
BBC Calls On Netflix And Amazon To Be Regulated
Video Platform SpotX Claims Total Anti-Fraud Compliance
Netflix Looking To Buy A UK Studio
Russell & Bromley Appoints IPG's Reprise
London Couple Sell Nursery Rhyme YouTube Channel
Fake News Relies On Least Trusted Papers Being The Best Read
« Previous Entries