Boise, Idaho-based Albertsons, which operates stores across 35 states and the District of Columbia under 19 banners including Safeway and Vons, is close to acquiring the roughly 2,000 Rite Aid … Read the whole story
The campaign kicked off with a series of five, 30-second videos of real brand fans engaging in their passions and telling their inspirational stories. Read the whole story
We are likely to see more toys and games aimed at getting kids involved in old-fashioned imaginative play, with role-play and dress-up kits meant … Read the whole story
Thirty-five percent of pets are owned by Millennials, who have a projected income of $3.39 trillion this year. Three-fourths of Americans in their 30s … Read the whole story
"Vehicle dependability is, without question, at its best level ever. For people looking for a new or used model, now is a good time … Read the whole story
"Get Obsessed" features actual social media posts from brand fans as well as restaurant staff reciting and reacting to social media musings. Read the whole story
Reflecting the cultural diversity of the New York City area, the spots go a step further, featuring two patients telling their stories in their … Read the whole story
Consumers are already allocating their media time in ways that render Apple's and Google's recent moves relatively insignificant for savvy advertisers. Read the whole story