Newsweek is taking a step away from its serious election and war coverage and joining the trend in publishing toward pure consumerism as a … Read the whole story

Magna Global USA, the largest consolidated TV negotiating unit in the nation, Thursday released findings of an analysis of custom Nielsen data it termed … Read the whole story

Proving that the medium is indeed the message, the magazine industry has launched a new promotional effort featuring its own content. Instead of talking … Read the whole story

Horizon Media has been awarded the media buying and planning account for Vivendi Universal (VU) Games, a leading global publisher of interactive entertainment. The … Read the whole story