MediaDailyNews Editions for March 2017
- MediaDailyNews - Friday, March 17, 2017
- ANA Calls On 'Walled Gardens' To Submit To Indie Audits By MRC
- Google Tweaks Algorithm To Flag Offensive Content, Move Follows Criticism
- Big Hack Attack: Anti-Trump Tweet Sent From McDonald's Account
- The Nut And The Ninny: NBC's Maddow/Fallon Problem
- UK Withdraws Ads From Google, YouTube: Cites Hate Speech
- Report: Dentsu Was 2016's Most Acquisitive Holding Company
- OpenAP Offers New Targeting, But Few Revenue Benefits For TV Nets
- Burger King Named Cannes 'Creative Marketer of The Year'
- Facing Defunding, Planned Parenthood Breaks TV, Digital Ad Campaign
- TV Sports Viewing Dips, But Basketball Climbs
- IPG Mediabrands Adds Senior Roles At Reprise: Taps Feely, Devine To Fill Them
- Ad-Supported Jobs Add $1 Trillion To Economy
- Q&A: 360-degree VR Just Tip Of The Iceberg
- One Man's Trash Is Another Man's Art
- Pinterest Goes After Visual Search Market Share
- Amazon Syncs Alexa With Ecommerce App
- Viewers Flock To Maddow's Trump Tax Report, Most Unimpressed
- SapientRazorfish Unveils New Offering: Combines Consulting, Ad Services
- Entice Email Subscribers With A Pot O' Gold
- Mobile More Than Half Of Video Views
- MediaDailyNews - Thursday, March 16, 2017
- Yahoo Hacker Orchestrated Ad Scams, DOJ Says
- MRC Issues Digital OOH Standards: Step Toward Unifying Digital, Analog
- Fox, Turner, Viacom Form 'Advanced Audience' Consortium
- February's Prime-Time C3 Ratings Drop 10%
- Q&A: To Beat Amazon, Stores Go Whole-Hog Analog
- Twitter To Present At Digital Newfronts
- Sold! eBay Names 72andSunny Its Global Lead Creative Agency
- SXSW 2017: The Battle for Humanity
- Google Faces Appeal In Battle Over Removal From Search Results
- AMI To Add 'Us Weekly' To Celebrity Stable
- Dear TV News, You're A National Joke
- Never Mind Alexa: Why AI Obsession Echoes Past Hype Cycles
- Ad-Tech Firms Partner To Expand Customer Reach Across Devices
- Content Marketers Required To Have SEO Skills
- SteelHouse's Media-Buying Model Goes 100% Transparent With New Platform
- Campaign Monitor Acquires Tagga, Turns To CRM
- Forget The Resume, Send Us A Meme
- MediaDailyNews - Wednesday, March 15, 2017
- WPP, Omnicom, Publicis Units Join 'Acceptable' Ad Blocker Committee
- Total U.S. MVPD Revs Up, OTT Rising Faster
- Havas Acquires Digital Shop Agence79
- Microsoft, iProspect Coin 'Relevance Score,' Analyze Digital Assistants' Impact On Advertising
- Samsung Launches New Line Of Smart TVs That Learn What Viewers Like
- Tomorrow, Today - Top 5 Ad Startups From SXSW
- Rubicon Reports Weak Q4, Barrett Replaces Addante As CEO
- Facebook Renames Metrics Definitions To Improve Clarity
- The Exhausting Codependence Of The Press And White House
- Broadcast Nets Most Popular In 'A la Carte' Pay Packages
- The Chaos Theory Of Marketing
- Ad Tech Firms Seek Scale Via Programmatic Native Video Integrations
- Gannett Cuts Print Editions Of 3 Southern Newspapers
- Car Dealerships Settle With FTC Over Misleading Ads, Fake Reviews
- MediaDailyNews - Tuesday, March 14, 2017
- Ad Industry Lobbies Against 'Confusing' Broadband Privacy Order
- Ad Exchange Launches, Aims To Transform Ad Inventory Into Standardized Securities
- eBay Ramps Up Advertising, Moves To Product Ads, Pages
- Will The Feds Raise Limits On TV Station Ownership?
- Mid-Roll TV Ads Have 97% Completion Rate
- Intel Spends $15 Billion To Advance Automated Driving
- Facebook Prohibits Developers From Using Data For 'Surveillance'
- Data, Tech Innovations Propel Mobile Video Content
- Multichannel Attribution Confusion
- FCB's 'Tug Of Hope' At SXSW
- Germany Proposes Huge Fines For Illegal Content
- Customers Want More Personalized Support
- Loyalty Most Powerful Email Promotion, Shipping Least
- IPG's Carmichael Lynch Wins Phillips 66 Fuel Brands Account
- MediaDailyNews - Monday, March 13, 2017
- Havas Combines Media, Creative Units Under A Single P&L
- Grey Wins Applebee's Account
- Yahoo To Rename As Altaba, Details Leadership Plans Following Sale To Verizon
- Merkle Doubles Down On Media, Taps Strategy Vet Kuehn As Chief Media Officer
- TiVo Taps Comcast's Horstman To Run Audience Platform, Focus On Making TV Ads Work Better
- Welcome To The Cross-Platform Upfront -- It's Not Your Father's Kids Marketplace
- Shipyard Buys Jon Bond's Tomorro
- Najafi Cos. Bids For Time Inc
- Rushmore, Idle Less
- Women, Bulls And Gendered Expectations
- Hulu Signs A+E For New Live TV Service
- Viacom Ups Schireson To Chief Data Officer
- Where Are All The Female Speakers?
- Turning Customers Into Members
- Could A Chat Bot Alleviate Inbox Overload?
- Industry Insiders Weigh In On Watson/Einstein Partnership
- Consumers Hardly Enthusiastic About Self-Driving Cars
- Dell Technologies Makes Magic In Its First Branded Campaign
- MediaDailyNews - Friday, March 10, 2017
- Twentieth Century Fox Offers Glimpse Of 2107 Now, #MeetWalter Teases 'Alien: Covenant'
- Amazon Raises Ad Stakes With Video Advertising
- Katz Media Group Ups Gray To CEO
- Conde Nast, NBCU, Vox Team To Deliver Mobile Video, Branded Content
- MPA Finds Audience Increase, Slight Rise In Mobile Web Viewership
- Major Investor Group Withdraws Time Inc Bid
- Google 'Safari Hack' Settlement Faces New Challenge
- WikiLeaks' Assange To Help Tech Firms Plug Data Holes
- Have U.S. Politics Made It Easier For Machines To Understand Humans?
- Getting Watson Together With My Wife
- Yahoo Co-Founder Worried About AI's Impact On Society
- 67% Of Agencies Want To See More VR/AR In Ad Campaigns
- Havas Consolidates All Health Agencies, Murphy Leads New Entity
- Walmart Brand Films? Sure, Why Not.
- IPG's Carmichael Lynch Names Its Next CEO
- Patron Saint Of Spending: Brands Grab For St. Patrick's Green
- Report Finds Both Heightened Email Engagement, Rising Spam Rates
- MediaDailyNews - Thursday, March 9, 2017
- comScore Uses Home Panel To Measure Connected Devices
- March Madness Scored $1.2B In TV Ad Sales
- Major Investor Group Withdraws Time Inc Bid
- Report: Awareness Trumped By Other Factors When Consumers Rate Brands
- The Hoth Runs Facebook Ads Selling Forbes Article Links, Violating Google Rules
- Has The CIA Killed Encryption For Mobile, Connected Devices?
- PCH/Media Hires Its First Head Of Media Platform
- Big Name In Advertising Joins Blackstone-Backed Ai Media Group
- Consumers Want To Pay Under $30/Month For Pay TV
- Agencies Support International Women's Day (Part III)
- Tech Companies, Analysts Downplay Impact Of WikiLeaks' 'Year Zero'
- Streaming Services Showing Strength
- YouTube TV: Made For The New Media Generation
- AI Helps Marketers In Two Ways
- 96% Of Retailers Ready To Change For IoT
- IPG's Carmichael Lynch Names Its Next CEO
- GOP Launches Radio Ads To Promote Obamacare Replacement
- MediaDailyNews - Wednesday, March 8, 2017
- Colbert's 'Late Show' Remains On Top After 5 Weeks
- Without Olympics, Sports Viewing Dips, But Basketball Up
- Agencies Support International Women's Day (Part II)
- Forbes.com Launches Mobile Site Inspired By Snapchat
- Warren Buffett Is Bearish On Newspapers
- Hearst CEO Outlines 2017 Strategy
- Einstein Goes Live, Teams Up With Watson
- Trump Bump: White House Doing PR For Exxon
- How Performance Media Is The New Programmatic
- Tough Mudder Partners For Global Linear Distribution
- How Vision And Strategy Can Kill A Marketer's Job Security
- New Campaign Counters Perception That Dads Aren't Nurturing Parents
- Shazam Launches AR Platform For Advertising
- Real-Time Data Firm Launches TV Data Management Platform
- Disney Inspires 'Moana' As Told By Emoji, Adds Advertisers
- MediaDailyNews - Tuesday, March 7, 2017
- U.S. Slides To No. 7 In Global Brand Ranking, Presidential Election Cited
- Consumer Groups Fire Back At Broadband Industry, Urge FCC To Preserve Privacy Rules
- CBS Says Nielsen's Total Content Ratings Boost Prime-Time Viewing
- Dentsu Aegis Combines Firstborn With Isobar, LaCivita Remains Chief
- NFL Sponsorship Spending Up 4.3% Last Season
- Netflix TV Homes Outpace Those With DVRs
- Hill Holliday Taps Proulx As Chief Digital Officer
- Print Research Vet McDonald Named ARF Chief
- ARF Repositions, Goes To Next Level
- Augmented, Virtual Reality Mass Adoption 3 To 5 Years Away
- LiveWorld Offers Brands Strategy, Planning, Development For Chatbots
- Ensuring Brand-Safe Environments Remains Key Hurdle For Programmatic
- Agencies Support International Women's Day
- Nutrition, Indulgence Drove CPG Growth in Sluggish 2016
- Google, Microsoft Reward Researchers Up To $30,000 With 'Bug Bounty' Program
- JetSmarter Threatens To Fine Journalist $2,000 For Bad Review
- 70% Of Retailers Investing In Beacons For Location-Based Marketing
- Consumers Warm To Idea of TV As Smart-Home Hub
- Advertisers And Agencies: Money Talks
- MediaDailyNews - Monday, March 6, 2017
- 'Significant Acceleration' Of In-House Media-Buying, Analyst Cites Programmatic
- FCC Grants JCCs, Police Waivers To Track Caller ID Threats
- WPP CEO Fears Amazon More Than Google, Facebook
- Pivotal: Stunted Holding Company Growth In NA Last Year
- HP Consolidates $600 Million Global Ad Spending Assignment With PHD
- Upfront: Nickelodeon To Air 700 New Episodes, Expands Branded Resorts
- Know Your Media And Consider The Source
- Augmented Reality Seen Shifting To Headsets For Immersive Experiences
- The Bus Crash: Lessons Learned From The Accidental Oscars
- Viacom Creates New CMO Post, Schuurmans Appointed
- Vizio Can't Shake Video Privacy Lawsuit
- Why Aren't We Training Our Staffs For Success?
- The New ESP -- From Email To 'Everychannel' Service Provider
- David Carson Joins 72andSunny As Artist In Residence
- Lionsgate Builds Power Rangers Chatbot Experience Based On Data
- Village Voice Holds 10th Annual Culinary Event, Publishes Dining Guide
