MediaDailyNews Editions for May 2023
- MediaDailyNews - Tuesday, May 16, 2023
- Bristol Myers Squibb Appoints IPG's Mediabrands As Its New U.S. Media AOR
- Mindshare NA Taps Matterkind's Hall As CEO
- Horizon Expands 'Why' Group Research Offering To Include Activation Strategy
- NBCU's Marshall: 'Fragmentation Is A Good Thing,' Ads Should Be 'Welcomed'
- Fox Officials Vow Ample Original Fall Content, Despite Strike Challenges
- Why Fox News' Upfront Ad Pitch Is 40% Full (Of It)
- 'Succession,' Season 4, Episode 8: No Brass On The Battle Field
- BMW Films Returns To Cannes Film Festival
- Google Sued Over Alleged Collection Of Abortion Data
- Writers Versus Robots
- Peacock To Be First Streamer With NFL Playoff Game Exclusive
- MediaDailyNews - Monday, May 15, 2023
- CEO Transition At Omnicom's PHD USA As Solomon Succeeds Sullivan
- Upfront Guru Barry Fischer Explains Why The More It Changes, The More It Remains The Same
- TV Advertising Ups And Downs: Linear Sinks 8%, CTV Rises 21%
- Sly Stallone Is Reality-TV 'Family' Man On Paramount
- Dentsu Growth Stalls In Q1 As It Downgrades Performance Outlook For The Full Year
- S4 Capital Reports 6.8% Growth In Q1, Expects Growth To Increase In Second Half
- Musk Confirms NBCU's Yaccarino To Succeed Him At Twitter
- Meta Bows AI Sandbox, New Advantage+ Features For Advertisers
- Google To Pay $8M To Settle Texas Deceptive Ads Charges
- AI Is Eating Our Industry -- And Maybe The World
- Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode
- Ad-Supported CTV Apps Capture Biggest Share Of Viewing Time
- Barry Diller Calls Generative AI 'An Unfair Machine That Knows No Bounds'
- Vice Media Enters Bankrtupcy, Creditors Attempt To Buy It
- Amazon Fire TV Devices Add NBC/Telemundo Local News
- Ex ByteDance Exec Claims China's Communist Party Had Full Access To TikTok Data
- MediaDailyNews - Friday, May 12, 2023
- Musk Confirms NBCU's Yaccarino To Succeed Him At Twitter
- NBCU Names Marshall To Succeed Yaccarino As Interim Chairman Of Ad Group
- Orion Founder Brian McMahon Retiring From IPG
- CNN's Trump Town Hall Earns 3.31M Viewers
- NBCU: We're Ready To Transact Locally On Comscore, Innovid
- IAB: U.S. Podcast Ad Spending To Reach $2.3B This Year
- Pre-Upfront Action: Disney Ballyhoos Ad Strength, Netflix Cancels In-Person Pitch
- When Upfronts Took No Prisoners
- YouTube Restricts Content For Viewers Using Ad-Blocking Tools In New Experiment
- Warner Bros. Discovery Adds 6 New Measurement 'Partners' Heading Into Upfront
- Netflix's 'Mulligan' Is Hearty Stew Of Hardy Har Har
- NHL Salutes A Mother's Commitment To Players
- How GSTV, Meta And YouTube Got Bonus Weight At The IAB Podcast Upfront
- The Future Will Be About Walled Gardens -- And That's OK
- Social Media Not 'Inherently' Harmful Or Helpful To Teens, Report Says
- MediaDailyNews - Thursday, May 11, 2023
- Horizon Breaks The Mother Of All Media Agency Campaigns, Literally
- Comscore Pitches Social Media Deduplication Beta
- Fubo Taps iSpot.tv For Reach Measurement
- Netflix Cancels In-Person Upfront For Next Week, Will Be Streaming-Only
- Podcast Ad Study Finds Consumers Prefer Single-Brand Sponsorships
- NBCU 'Pre-Upfront' Touts New Shows From USA, E!, Bravo, SyFy
- Meta Tests Revenue Sharing For More Reels Creators
- Americans At Work Is Subject of Obama's Moving New Netflix Series
- Why Your Next Text May Be Your Last
- Disney+, Hulu Offered As A Single Platform, Disney+ Streaming Subscribers Slip
- Havas Growth Slowed to 1.9% In Q1
- 'New York Times' Reports Lower Digital Ad Sales But Higher Digital Subscription Revenue
- TV Station Group Tegna's Ad Revenue Declines 13% In Q1 - 5% Lower Vs. 2021
- 4A's, Catalyte Aim To Fill Adland Talent Gap, Boost Diversity
- Forrester Report Outlines New Agency Pitch Approach
- Congress Questions Data Brokers About Privacy
- Americans Worry That AI Will Control The Media: Study
- OpenAI Chief To Testify Tuesday At Senate Hearing
- Welcome To The (AI) Jungle
- Another Way To Sell A Linear TV Network's 'Fall Season' - During A Writers' Strike?
- MediaDailyNews - Wednesday, May 10, 2023
- Consumer Spending On Media Decelerates, Especially In The U.S.
- Meta Elevates Alvin Bowles To Ad Sales Lead For U.S./Americas
- You Don't Need To Be A Weatherman To Know Which Way Media Trust Blows
- Amazon Anywhere To Launch As Immersive Shopping Experience
- 'Stars' Align For Spaced-Out Mars Mission On Fox
- Digital Ad Prices Decline, Countering Growth In Volume
- Amazon Anywhere Offers In-Game Shopping For Apps, Games
- Vizio Grows Smart TV Business In Q1, But TV Set Sales Fall
- Facebook Fights Canada Over Compensation For Publishers
- Tweet This: Influential Headed To The Beach At Cannes
- Twitter Was 'Censorship Proxy' For Government, Trump Tells Court
- MediaVillage Becomes Nonprofit, Places Focus On Educating Media's 'Next-Generation'
- Another Way To Sell A Linear TV Network's 'Fall Season' - During A Writers' Strike?
- Stagwell Shares Dip As It Reports Organic Revenue Decline Of 3% For Q1
- The Comedic Comeback
- Fox Cable Ad Sales Sink 6%, Takes $50M Loss From Dominion
- Paramount Cuts 25% Of Studio/Networks' Division Staff, Folds MTV News
- Conde Nast Announces New Cultural Products For Advertisers
- MediaDailyNews - Tuesday, May 9, 2023
- MRC Continues MRI-Simmons Accreditation, Grants New One For 'Insights Platform'
- 'Succession,' Season 4, Episode 7: The Scorpion Within -- Or, The Wreck Of The Waystar Fitzgerald
- NewsGuard Launches Podcast Info Rating Service
- Newton Minow, The Man Who Called TV A 'Vast Wasteland'
- 'Nighttime In America'
- Why The NewFronts Are Not In Kansas -- Or Paris -- Anymore?
- Do The Upfronts Still Matter?
- Amazon To License Many Originals To Third Parties For First Time
- Measuring A TV Writer's Value: In Drama, Dollars And Sense
- Study Finds Male Actors, Voices Dominate Video Ads Globally
- Musk Hints At Lower-Cost Verification Tier For Small Businesses On Twitter
- Meta Exec Threatens To Halt News Content In Canada
- Google Asks Court To Reject Claims Over 'Passive' Data Transfers
- MediaDailyNews - Monday, May 8, 2023
- Study Finds Only 19% Of Ad Execs Still Working From Home
- Capitulation? Who's Capitulating?
- The Big Bluff
- Summer Movies Rising: Disney's 'Guardians Of The Galaxy' Sees Strong $114M Debut
- What's Keeping CMOs Up At Night: It's The Economy, Stupid
- Meta Pitches Reach At NewFronts: Unveils New AR, Shopping Ads
- PubMatic Enables Non-Bidded CTV, Video Buys, Bypassing DSPs
- It Came From WikiLeaks + Hunter Biden's Laptop
- Lawmakers Reintroduce Bill To Restrict Data Collection From Teens
- Maryland Supreme Court Urged To Strike Down Digital Ad Tax
- YouTube Looks For More Brand Advertiser Respect This Upfront - It's On TV
- Conde Nast And Other Big Publishers Adopt TikTok's New Pulse Premiere
- Reddit To Launch Karma Kash, Reduce Marketing Swag By Half
- Carlson Reportedly Moving To 'Torch' Fox, In Talks With Musk
- AI And Law Enforcement Don't Go Together In 'Class of '09'
- With BookTok and Gen Z, ThriftBooks Builds Relevance
- In A World Of Universal Plausible Deniability, Here Come The Trust Titans
- 8 CW Affiliate TV Stations, CBS-Owned, Going Independent: Good For The Streaming Age?
- MediaDailyNews - Friday, May 5, 2023
- Havas Media Group Creates New NA Activation Unit
- Conde Nast: First The Newfronts, And Now The World
- More Than Ever Before, TV -- And Now Video -- Is Ads First, Content Second
- Two New End-Of-The-World Series - One Comedy, One Drama
- IPG's Magna Signs Up For Comscore's Local TV Ratings Service
- Instagram Tests New Generative-AI Sticker Creator, Expands AI Use Cases
- Be Like Nick
- Apollo Ups Painter To Media Director, Taps Veeraragavan For Analytics
- Scripted Series Orders Fell 24% During Last 9 Months Of '22
- Writers' Strike: Bad Timing As Streamers Cut Back On TV, Movie Content Production?
- FTC Chair Warns Of Dangers Posed By AI, Calls For Timely Regulation
- Etsy Beats Estimates On Rebalanced Marketing Budget
- Paramount Sees D2C Revenue Growth, But Linear TV Ads Drop 11%, Stock Pummeled
- AccuWeather Partners With The Trade Desk For Personalization, Data
- Judge Dismisses FTC Complaint Against Mobile Data Broker
- McKinney Wins U.S. AOR Assignment From Pharma Company Indivior
- Privacy Update: ATT Opt-In Rate Now Up To 29%
- MediaDailyNews - Thursday, May 4, 2023
- Dentsu's Rozen On What We're Not Seeing At The Newfronts (The Metaverse)
- IAB: U.S. Digital Video Ad Spend Up 21% In 2022, Set To Rise 17% In 2023
- Sam's Club Selects Arnold WW, Horizon Next As New Creative, Media Agencies
- DoubleVerify Tumbles On Report, Hopes To Get Attention With New 'Alt Currency' Product
- A Convenient Truth
- NewFronts: Disney To Report Always-On Ad Performance Insights, Starting With Hulu
- Like Last Strike, Shows Will Seek Ways To Restart Without Writers
- Sneak Preview: A NewFronts' Sneaker Review
- NBCU Expands Content, Ad Deal With Twitter, Starting With Paris Olympics
- Reddit Makes Content Sharing Easier For Users, Publishers
- FTC Seeks To Prohibit Facebook From Harnessing Minors' Data
- Meta Intros Personalization Controls For Facebook Reels
- TikTok Expands Pulse Ad Ecosystem With 'Premiere' Option
- Kroger Is Pulling Its Discount Circulars From Newspapers
- At 'Attention' For This Next TV Ad -- During A Writers' Strike
- TMA: Writers Strike Has No 'Immediate' Impact On Clients
- Can AI Bring Us Together & Save The World?
- Trump, DeSantis SuperPACs Ramp Up National TV Campaigns
- 64% Of Buyers Consider Creator-Generated Videos 'Premium'
- Lawmaker Touts Bill To Break Up Google's And Meta's Ad Businesses
- MediaDailyNews - Wednesday, May 3, 2023
- Samsung Unveils Viewer Panel For Advertisers, Says It's Not Getting Into 'Currency' Space
- Nielsen Deploys 'Nielsen One' Content Alpha
- Weird Charlie Collier's 'Newfront Uptime'
- IPG's R&CPMK Named Exclusive Brand Integration Shop For TelevisaUnivision
- Snap Pitches Authentic Human Connections, Unveils Generative AI Assistant
- NBC May Be Known For 'Must-See,' But Peacock Now Owns 'Must-Shop TV'
- 'Succession' Season 4, Episode 6: Living With The Undead
- Fox Sports: Nielsen Irregularities Misstated Super Bowl Ratings By 2M Viewers
- NewFronts: Roku Channel Intros AI-Driven Contextual Ad Placement
- ANA: 82% Of Members Now Have In-House Agencies
- NBCU To Roll Out New Linear, Streaming Ad Tools, With 'Scaled Premium Content'
- Conan To Samsung Ads Media Buyers: 'It's Free!'
- Thousand Items From Ad Biz And TV History Up For Auction Next Month
- Crossmedia Wins Moose Toys Digital Media Planning, Buying
- Apple And Google Collaborate On First-Of-Its-Kind Unwanted Tracking Tech
- Colle McVoy Becomes First Stagwell Agency To Attain B Corp Certification
- Star Trek For New (And Old) Generations
- S4 Capital Says Sorrell Succession Plan Is Now Being Developed
- Google Breaks Promise To Defund Climate-Change Lies, Research
- Roku Sells Its 'Roku City' Screensaver, First Summer Deal With McDonald's
- Amazon Unveils Streaming TV, Live Sports Content, Ad Tech, Measurement At NewFronts
- Hollywood Writers Now On Strike: Expect Picketers At Upfronts
- Instagram's New Ad Policies Expand UGC Brand Partnership Opportunities
- New Measurement TV-Video System: Hurry Up... Wait... Or 'Weaponized'?
- Hutchinson Tapped As Kantar's CMO, Insights, North America
- Can Livestream Shopping Live Well On Social Media?
