• ONLINE SPIN
    Read This Column and Win a Free iPod?
    Has anyone else noticed that the iPod is now the gift of choice and the biggest incentive on the Internet?
  • ONLINE SPIN
    Life on Demand
    Good morning. Well, we are still abuzz with plenty to do.
  • ONLINE SPIN
    Local Search is the Next Big Thing; Here's Why IYPs Hold the Key
    My colleague Ross Fadner reported Thursday from the Kelsey conference at the Hyatt in Jersey City (home of a great view of Lower Manhattan) that while decision makers at almost two-thirds of small- and mid-sized enterprises (SMEs) believe the Internet is a significant advertising medium, a mere one out of seven local advertisers have made media buys in the last year in interactive.
  • ONLINE SPIN
    Snoop-Google
    A couple of weeks ago I downloaded the beta version of Google's new tool. Have you guys seen it?
  • ONLINE SPIN
    The Election As An Example Of Marketing
    I write this article on Sunday without the knowledge of who will have won the election.
  • ONLINE SPIN
    Open-Ended Affiliate Programs Must Go
    Bob is the type of guy most people would like to strangle if you ever met him face to face. Every few days, Bob lets loose with an automated submission script that spams my blog with ads for anything from casino games to debt consolidation services to mail-order pharmaceuticals. He usually does this on Sunday, when I'm more apt to be watching football with my brother-in-law than paying attention to my blog. Every Monday morning, I run another script to get rid of Bob's spam and ban his IP address.
  • ONLINE SPIN
    Porn on the Run
    Much has gone on prior to this lovely Monday morning: The Sox winning the World Series, Bin Laden's latest freaky video being aired on the news, Halloween, and a cluttered landscape of political advertising. The only thing I have to say about tomorrow is V-O-T-E. There is no need for me to write about the upcoming election.
  • ONLINE SPIN
    How the Web Has Changed the Electorate
    Most of us have read a ton of stories about Tuesday's election and stories about the individual campaigns being run by the candidates.
  • ONLINE SPIN
    Compensation Redux: Cory is almost right...
    Yes, as the market starts getting hot again and the number of poles in the fishing pond increases, compensation has come around once again as a topic for discussion among agencies, and a matter of concern for clients.
  • ONLINE SPIN
    Seems Like Everyone's Got Game
    Last Thursday I was due to moderate an event for the Boston Interactive Media Association (BIMA). Seems like all of New England (myself included) sat up night after night watching the American League Championship Series.
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