RTBlog
Verizon is exploring the possibility of teaming with AOL, per Bloomberg, via a potential acquisition or joint venture, though Verizon's chief Lowell McAdam asserts it's "not accurate" to say Verizon … Read the whole story
LAS VEGAS -- While walking the CES floor here Tuesday, we stopped by the Whirlpool booth to chat with Zuckerberg Media CEO Randi Zuckerberg, … Read the whole story
Last summer, Google announced Google Partner Select, a programmatic video ad marketplace. When first announced, Google Partner Select was positioned as a private marketplace … Read the whole story
Is Verizon seriously considering a bid for AOL? Not according to Verizon CEO Lowell McAdam, refuting a Bloomberg story. Despite McAdam's claims to the … Read the whole story
Programmatic video ad tech company Tremor Video on Tuesday announced the appointments of two TV veterans to its executive team. The company has tapped … Read the whole story
FreeWheel, a video ad platform owned by Comcast, on Tuesday announced the appointment of Jack Rotherham as chief marketing officer, a new position at … Read the whole story
- COMMENTARY
Ooyala's takeaway is: "Broadcast's advertising-driven machine is splintering with consumer OTT shifts" and consumers and advertisers are rapidly moving away from what we once … Read the whole story
- COMMENTARY
How many times have you declared on Jan. 1 to lose weight and never followed through? After stepping on the scale and seeing the … Read the whole story
- COMMENTARY
2014 was a big year for video. Major shifts happened in the way media was purchased as well as served. These shifts will serve … Read the whole story
