Tag results for "advertising" for November 2007
  • Latin Grammys Attract Major Ad Sponsors
    The Latin Recording Academy today announced a number of corporate TV sponsors--ma ...
  • Give a Damn
    Apparently, you damn well better believe Canadian Club isn't your mother's whis ...
  • The Girl-Market Gap
    Okay, listen up all you teen marketers. Girls are on to yo ...
  • Join the Flock
    In the advertising world, it's not good to be a sheep. F ...
  • No Jacket Required
    The law firm Foley Hoag wants its identity back, and it's looseni ...
  • Crowd Control
    In an effort to separate Chevy from the crowd of advertisers ...
  • The Whirl From Ipanema
    If necessity is the mother of invention, it should come as ...
  • Video Ads: The Polls Are Still Open
    Pre-roll ads are a little bit like the presidential primaries. Everyone lov ...
  • A Match Made in Heaven
    The hot new opportunity in Web video is to be a matchmake ...
  • Ad Forecast: Online Ad Spending Still Sizzles
    For the last few years, online spending has been the growth engi ...
  • Cross-Media Case Study: Mind Over Mater (and Pater)
    There was a time when back-to-school shopping meant new clothes, pens a ...
  • 5 Questions for Eric Hadley CMO, Heavy
    Before joining Heavy in September, Eric Hadley spent 10 years at Microsof ...
  • Industry Watch: Luxe Online Can Be Hard to Find
    You can buy plane tickets, percale sheets and paper clips on t ...
  • Behind the Numbers: Bang for Your E-Mail Bucks
    Web 2.0 techniques may be capturing all the attention these days, b ...
  • Log Off: Are Widgets the New Black?
    The very word "widget" sounds diminutive and non-intrusive. It hardly sounds descripti ...
  • Gasping for Ads
    If you can't beat 'em join 'em, as the old saying goe ...