- Microsoft Shakes Up Advertising, Content In Xbox Live Service
Online Media Daily, Laurie Sullivan - Friday, June 12, 2009
Microsoft is shaking up user-generated content and advertising on its Xbox 3 ...
- Aha! Search Site Targets Plans To Grow Into Niche Network
Online Media Daily, Laurie Sullivan - Sunday, June 14, 2009
Marketers looking to target consumers with product-specific ads just before they b ...
- Lawmakers Seek to Outlaw Loud Commercials
Around the Net In Media, Joan Voight - Friday, June 12, 2009
Some members of Congress want broadcasters to turn down the volume ...
- 'Mad Men' Signs On BMW as Excusive Sponsor
Around the Net In Media, Joan Voight - Thursday, June 11, 2009
BMW has signed on as the single sponsor of the premiere ...
- Diller: Advertising Only is Not Sustainable
Around the Net In Online Marketing, Ross Fadner - Thursday, June 11, 2009
Last year, IAC/InterActive Corp. CEO Barry Diller split his oversize media conglomera ...
- Just An Online Minute... It's The Great Advertising Pumpkin, Tina Brown!
Just An Online Minute, Kelly Samardak - Thursday, June 11, 2009
The Daily Beast's Tina Brown strikes me as a badass. I li ...
- Quick, Don't Think: Who's The Most Famous Person In Advertising?
MediaDailyNews, The Riff - Thursday, June 11, 2009
If you're like the Riff, the first name that popped into o ...
- Top 10 Lists: Sexiest Commercials And Cleverest Creatives
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 10, 2009
It is comforting to know that the years are kind to s ...
- P&G, Others Slash Ad Spending. J&J, Telecoms On The Rise
MediaDailyNews, Joe Mandese - Wednesday, June 10, 2009
The world's largest advertiser grew considerably smaller during the first quarter ...
- In Ads, Banks Try the Warm, Cozy Approach
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 9, 2009
Would you believe that there's a real campaign out there for Redne ...
- Canoe Taps A COO Joining Verklin
MediaDailyNews, David Goetzl - Monday, June 8, 2009
Canoe Ventures, the cable-operator initiative aiming to maximize advertising opportunities using i ...
- Wal-Mart Credits Segmentation, Market Research, Advertising
Around the Net In Brand Marketing, Thom Forbes - Monday, June 8, 2009
Age's headline, "Walmart Is Getting Serious About Marketing," has to send shive ...
- Local Mobile Hot For Ads
Research Brief, Jack Loechner - Monday, June 8, 2009
According to The Kelsey Group, a division of BIA, local mobile ...
- Facebook Nabs Key AdWords Exec
Around the Net In Online Marketing, Ross Fadner - Friday, June 5, 2009
Google has lost another key executive to Facebook; AdWords operations chief Gra ...
- Teens Notice Mall Ads
Marketing Daily, - Friday, June 5, 2009
Almost all (95%) of teen mall shoppers notice some type of ma ...
- Teens Pay Attention To Mall Advertising
MediaDailyNews, - Thursday, June 4, 2009
If you want to reach teens, advertise at the mall. According ...
- Online Classifieds Take Newsprint Down
Research Brief, Jack Loechner - Friday, June 5, 2009
According to the findings of an April 2009 survey by the P ...
- Al Gore Pushes for Cheap, Quality Ads on TV
Around the Net In Media, Joan Voight - Thursday, June 4, 2009
Former Vice President Al Gore, who co-founded Current Media, thinks it's ti ...
- The Case for Not Selling Ads on the Web
Around the Net In Online Marketing, Ross Fadner - Tuesday, June 2, 2009
...
- Cablevision's AMC Experiments With Addressable Advertising
MediaDailyNews, David Goetzl - Monday, June 1, 2009
Cablevision's AMC is the first publicly identified network to have engaged ...
- WPP Reports 6.7% Decline, Says Direct, Internet, Interactive 'More Affected'
Online Media Daily, Joe Mandese - Tuesday, June 2, 2009
Citing the continuing effects of "economic pressure" in its key markets, W ...
- Theater Advertisers May Consider Deal
Around the Net In Brand Marketing, Thom Forbes - Monday, June 1, 2009
...