As streaming video became ubiquitous online and emerged on mobile, the format almost became an end it self rather than a medium. I am always a bit surprised when a … Read the whole story
"We wanted the star of the videos to be someone who could deliver the message about teen behaviors in a way that was both … Read the whole story
Image Space Media plans to launch a local targeting feature to its self-serve advertiser platform, AdStart, later this week. It lets marketers create and … Read the whole story
Tremor will launch HTML5-compatible formats initially for the iPad before expanding the service to other devices including the iPhone and Android-based mobile phones by … Read the whole story
Online advertising is suffering from a fundamental flaw in its sales process. Put simply, products with sizzle sell but rarely scale. So what do … Read the whole story
For television historians, it used to be that the only way to view long-gone television shows was to venture to university libraries, the Museum … Read the whole story
From the home to Hollywood, the influence of 18-34 guys, according to a new report, is pronounced. Nearly three in five -- 58.5% -- … Read the whole story