The Mirror UK
Apple has unveiled a new version of its MacBook Pro laptop at an event in San Francisco, describing it as "the new gold standard in notebook computers." The new MacBook Pro will come in 13- and 15-inch sizes, and silver and space grey colour finishes. Apple claims they are the thinnest and lightest laptops it has ever made.
Marketing Week
With falling profits, planned staff cuts and concerns over its online operation, John Lewis's newly appointed managing director Paula Nickolds inherits the department store chain at a challenging time. For the six months to 30 July, John Lewis saw a 75% fall in profits to GBP56.9m, something it blamed on "deep structural changes to the retail market."
NetImperative
Black Friday is now the UK's biggest online shopping day of the festive season, with online revenues set to hit GBP901 million ($1.1 billion) this year, according to new research. The study, from Adobe reveals that consumer spending shows no sign of a slowdown, with online spending this season expected to increase 10% year-on-year.
The Mirror UK
BT has taken precautionary measures to ensure that homeless people don't use its new Link WiFi kiosks to watch porn. The telecoms provider said that Link kiosks in the UK will NOT have Web browsers, unlike the ones that were installed in New York City earlier this year.
The Drum
Sonos has physically manifested its latest global campaign "You're better than this" in London's King's Cross yesterday, offering 300 free speakers to consumers in exchange for their older, less reliable models. Avid fans of the brand queued up from 5am this morning to offer up their hardware in a "speaker amnesty." The discarded systems were built into a custom art installation.
BBC
New 3D creation and editing tools are being added to the next edition of the Windows 10 operating system, including a revamped version of Paint. The firm also revealed a range of new virtual reality headsets to encourage users to interact with creations. One expert said the moves would help prepare consumers for more radical augmented reality features, which are still under development.
Campaign
Three businesses that took part in John Lewis's accelerator programme, JLAB, have been awarded a total of GBP200,000 by the retailer and its innovation partner, tech investment fund L Marks.
Marketing Week
American football's growth in popularity has seen the NFL expand its appeal around the world -- not least in the UK, which now hosts three competitive games a year with a London-based team becoming a more and more likely prospect.
Campaign
The beer brand is in the process of recruiting 100 existing Ocado customers to test the Press for Peroni app and provide feedback to Peroni, which will help inform the brand's Internet of Things marketing strategy. The Press for Peroni device, which runs via an iPhone app, attaches to fridges and when pressed, will add a pack of Peroni to a consumer's order on the Ocado site.
Marketing Week
Mastercard is launching an AI bot that will allow consumers to "transact and manage their finances" via messaging platforms such as Facebook Messenger. The credit card brand will provide its merchant and bank partners with chat, messaging and natural language capabilities in order to communicate with consumers.