Netflix's move into costume drama territory previously occupied by BBC suggests TV viewing will change further in a way few can imagine With life-size replicas of Buckingham Palace, a rampaging elephant, about 7,000 costumes and a GBP100m budget, "The Crown" is one of the most lavish television dramas ever made.
Adult Web site Pornhub says that it can save Vine, the video-sharing company, by buying it. The company has sent an official letter to Jack Dorsey, the CEO of Vine's owner Twitter, offering to buy the company. In doing so it hopes to help avoid it being shut down entirely, as Twitter and Vine have announced it will do.
New rules forcing broadband firms to be clearer in ads on the costs of their contracts have come into effect. Broadband suppliers will now have to show upfront and monthly costs without separating out line rental prices, according to the changes brought in by the Advertising Standards Authority. The rules were originally due to be implemented in May.
Transport for London and Exterion Media launched the two 7.2m x 4m double-sided screens inside the station today as part of the mayor's "London is open" campaign. The inaugural work for the campaign at Canary Wharf is an artwork by Mark Titchner called "No them only us." The screens were designed in collaboration with the station's architects, Foster & Partners.
WPP's UK revenue has grown 2.1% to GBP461m on a like-for-like basis in the third quarter of 2016 amid a slowdown in advertising activity in Britain. Globally, the owner of Ogilvy & Mather and MediaCom reported a 3.2% rise in group revenue to GBP3.61bn on a like-for-like basis, which excludes acquisitions and disposals.
House of Fraser is continuing its crusade against the emotionally pumped Christmas ads and is rolling out a campaign this year that it hopes will help it stand out from the usual festive weepies. And once again, the brand is relying on a unique song choice to do the job. The 'Ready or Not' Fugees cover was revealed last night when Mvula performs on Strictly Come Dancing.
Twitter has announced it will close its video sharing service Vine, about four years after it launched. Vine allowed people to share six-second-long video clips that played on a loop. Twitter did not give a reason for the closure, but earlier on Thursday it announced it was cutting 9% of its workforce following slow growth of the social network.
Although concerns over the economy persist, British consumers are still planning to "splash out" in the run-up to Christmas. Consumer confidence fell once again in October as concerns over the falling value of the pound and uncertainty over the way in which the UK will leave the EU continued.
Despite widespread controversy around the way agencies handle media and rebates, marketers are still poorly trained when it comes to media planning and buying. Just 9.4% of marketers and agencies believe their current media training programmes are at "satisfactory" levels, according to a new report by ID Comms, which polled 117 senior executives at agencies and brands.
Snapchat is "a phenomenon with momentum," while "Pinterest is less intuitive" to the needs of fast-fashion brands, according to the customer director at River Island following experiments with its media mix over the past two years. The retailer is in what, until lately, has been the rare position of having a strong in-house creative and marketing team.