Marketing Week
Eurostar is returning to TV for the first time in three years with a new campaign that aims to talk up the benefits of travel through a campaign called "Travel state of mind." The travel brand last aired a TV ad in March 2014 with its "Stories are waiting" campaign, which focused on travel to Paris.
The Drum
Manchester United has hired former Yahoo and Sony Pictures executive Phil Lynch as its new chief executive of media as the club looks to roll out its international television channel app MUTV. Lynch will be responsible for United's new MUTV app -- a subscription-based app for the club's television channel which will offer fans in165 countries the chance to view match broadcasts.
The Drum
Fake news and the crisis of journalism may be pushing publishers to ask tough questions of themselves, but "Private Eye" has reason to celebrate. "Private Eye" is not only the UK's number one best-selling news and current affairs magazine, but its lack of digital strategy has insulated the brand against a fake news headwind that has seen many publishers lose their value on social.
The Times
Technology giants including Google and Uber could help to run the new HS2 train service under radical plans being explored by Whitehall. The transport department is trying to tempt the digital pioneers into buying minority stakes in a franchise that will serve the GBP55bn north-south high-speed line.
The Times
Amazon will announce plans today to hire another 5,000 people in the UK, taking its workforce to more than 24,000. The American retail giant, which has faced heavy criticism for the amount of tax it pays in Britain, said there would be full-time opportunities for people with a variety of experience, education and skill levels.
BBC
Search engines are pledging to make it difficult for UK Internet users to find pirated films and music and illegally streamed sport. Google and Microsoft's Bing have signed up to a voluntary code of practice and will ensure that offending Web sites are demoted in their search results. The entertainment industry reached the agreement with the tech giants after talks brokered by the government.
NetImperative
A third (32%) of the UK's top retailers don't have a mobile shopping app, reveals the new State of Digital Commerce report launched today by Episerver, which examines the retail and ecommerce trends set to shape 2017. The report highlights that nearly a third of top retailers fail to provide a mobile application across either iPhone or Android devices.
NetImperative
Average days' sales outstanding for client invoices have grown to an all-time high of 86.42 days -- an increase of 20 days since 2013, according to new research. FastPay, which provides working capital to fast-growing digital media companies, has analysed its data bank of client invoices and has found that agencies and other providers must now wait an average of 86 days to be paid.
NetImperative
Retailers need to embrace next-generation technology such as artificial intelligence (AI) and augmented reality (AR) if they want shoppers to continue using their apps, new research has found. The study found that nearly 30% of consumers would like to see more innovation in mobile apps, so that they provide a better, more personalised shopping experience.
Independent.co.uk
Yahoo is warning customers that hackers may have been able to break into their accounts without even stealing their passwords. The attack, which has been attributed to the same "state-sponsored" hackers that were blamed for breaking into over a billion Yahoo accounts last year -- the biggest hack in history -- was effective between 2015 and 2016.