NetImperative
The UK lags behind the global average for average internet use via a mobile phone. At 57% of daily internet use, smartphone browsing lags behind the global average of 73%, says Netimperative.
Campaign
It has been fifty years since Young & Rubicam came up with the tag line "Beanz Meanz Heinz," and to celebrate the brand will produce personalised cans that play on the theme, "Campaign" reveals.
Sky News
Uber has launched an official appeal against Transport for London's decision not to renew its licence in the capital, "Sky News" reports.
Marketing Tech News
Ad blocking is on course to cost British publishers nearly GBP3bn this year, according to a new report from OnAudience.com "Marketing Tech News" reports. This is a 15% rise on the year before.
Press Gazette
The UK's officially recognised press regulator, Impress, has fought off a high court challenge from the body that represents a higher level of national press, the News Media Association. "Press Gazette" reveals NMA's challenge to Impress being recognised by Royal Charter was a misinterpretation of the law but lost its High Court case.
BBC
Sir Richard Branson has led a new round of investment in Hyperloop One, the train technology that claims to be able to one day offer a train service linking London and Edinburgh in just 50 minutes. The BBC reveals that the company will now be rebranded Virgin Hyperloop One.
The Drum
America's leading advertising bodies -- the American Association of Advertising Agencies (4As), the Association of National Advertisers (ANA) and the Interactive Advertising Bureau (IAB) -- have penned an open letter to the Coalition for Better Ads (CBA) to ask for a system of more acceptable ad formats to be developed and then protected through self-regulation. The Drum has more.
Campaign
OMD's managing director is to leave to take up the role of chief operating officer, "Campaign" reveals. Aki Mandhar will take over from -- and report to -- Nick Hugh, who left the role to become chief executive in the summer.
The Guardian
Culture Secretary Karen Bradley is considering changing the status of the American tech giants to mean the likes of Google and Facebook would be classified as publishers, "The Guardian" reports.
NetImperative
Unilever's cleaning brand, Cif, is partnering with Helpling, Europe's leading on demand cleaning service, Netimperative reveals. The London pilot will allow users to book cleaners via their smartphone, rather like hailing an Uber.