Campaign
Avis is about to call a review of its European ad account, according to "Campaign." The sites feature a quote from the car hire brand saying it is continuing to work with VCCP and the account is not up for tender. "Campaign" claims four agencies have already received enquiries about the business.
Campaign
Paul Green, the creator of the UK's first media agency, MBS, has died, "Campaign" reports.
Campaign
Karmarama has been appointed as BT's second digital agency, responsible for its "end to end digital process." According to "Campaign," this includes user experience, design and integration of digital strategy.
Press Gazette
Theresa May has announced that the Government will conduct a review of online advertising to find out whether publishers are getting their fair share of revenue, "Press Gazette" reports.
NetImperative
According to research in Netimperative, Pepsi got the greatest amount of response in social media among any of the brands advertising during the Super Bowl.
The Guardian
Conspiratorial, low-quality content and fake news in the US is largely being consumed and shared by right-wing social media users, an Oxford University study has concluded, according to "The Guardian."
The Drum
Formula 1 has publicly dropped Grid Girls and will instead, "The Drum" reports, have Grid Kids.
Campaign
M&C Saatchi Mobile has created a new role of vice president of global operations for Daniel Rosen, the former global director of advertising at Telefonica. "Campaign" reveals that Rosen will report to James Hilton, M&C Saatchi Mobile's global chief executive.
The Guardian
As "The Mirror" settled phone-hacking allegations from Hugh Grant, "The Guardian" reveals the newspaper group's bosses have admitted execs "turned a blind eye" to illegal activity.
BBC
The BBC is reporting that YouTube is apologising for disturbing videos on the kids version of its site.