• Mass-Market Women The Most Important Demographic
    It may go down as rather self-serving research, but "Netimperative" is reporting on TI Media claiming that the figures show mass-market women are a more important demographic than millennials and AB's. TI Media publishes multiple women's magazines.
  • Lords To Investigate Streaming's Impact On Public Service Channels
    The House of Lords Communications Committee is investigating whether the streaming giants have had an adverse effect on public service broadcasting. The enquiry will examine how the country's public service broadcasters may need to evolve to compete, "The Drum" reports.
  • Curb Tech Giants' Data Power, The Treasury Is Told
    A Treasury Review, carried out by Stanford University Professor Jason Furman, has advised the British government that it must curtail the data collection and processing powers of the big tech companies. If the tech giants agree to this, he believes consumers would be better protected and the tech giants could be spared from being forcibly split up, The Telegraph reports.
  • Streaming Is Up, As Is Watching Traditional Channels' Content
    New research suggests that although 30% of television viewing now involves streaming, consumption of traditional channels' content is on the increase, "Mobile Marketing" writes.
  • Publishers Urge MEPs To Pass EU Copyright Directive
    "Press Gazette" writes that leading news organisations -- including Reuters, the Press Association, the "Evening Standard" and Independent -- have written to MEPs urging them to approve the EU's new Copyright Directive which they will be voting on at the end of the month.
  • Salmon Becomes Wunderman Thompson Commerce
    Ecommerce agency Salmon has been rebranded as Wunderman Thompson Commerce, Netimperative reports.
  • Droga5 London Wins Go Compare Creative Brief
    GoCompare has picked Droga5 London as its creative agency, The Drum reports. The agency won a three-way battle to win the GBP40m account, the first creative agency GoCompare has appointed in four years, having previously handled its requirements in-house.
  • London City Airport Rebrand Reflects Its Central Location
    London City Airport has rebranded to emphasise its credentials of being at the heart of the city, "The Drum" reports. Its new logo features a heart at the centre of the 'O' in London, emphasising its central position in a much-loved city.
  • Millennials Watch A Fifth Fewer Linear TV Ads
    It's no surprise that millennials are watching less linear television, but its impact means the demographic are now watching nearly a fifth fewer linear television ads than just a year ago, according to the latest Sky and Channel 4 figures covered in "Campaign."
  • Tim Berners-Lee Warns Of 'Nastiness And Misinformation' Spreading
    Tim Berners-Lee has marked the 30th anniversary of submitting his proposal for the world wide web with a BBC interview in which he warns of "nastiness and misinformation spreading."
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