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Twitter Buys Data Analyzer Lucky Sort

Twitter just bought data analytics start Lucky Sort. The company is “known for its ability to crunch huge amounts of texts to identify and visualize topics and trends,” according to The Verge. Joining Twitter's "Department of Revenue Engineering," the move “shows Twitter focused on building a data-driven business where advertisers can leverage the real time conversation.”

 


Read the whole story at The Verge »

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