NEW! Big Red Packaging Combines Soda And Brisket

bigredThis ad plays like a “Saturday Night Life” parody commercial, which might be why I can’t stop watching it. Big Red, (the Texas-based soda, not the cinnamon gum), launched the “Big Red BBQ Bottle” just in time for summer. The (fictional) bottle combines soda and BBQ -- consumers choose between chicken and brisket -- but should have left room for a wet one in the packaging, because BBQ is messy, especially when it’s portable. The top half of the bottle is soda, while one smooth tear of a wrapper reveals the brisket and BBQ sauce for dipping. Picnickers dive right in, taking a bite of BBQ and a swig of soda to wash it down. My favorite scene involves a man smiling at a woman, not realizing he has brisket between his teeth. “Deliciously Different” closes the ad, seen here and created by Real Normal/Beef & Sage.

advertisement

advertisement

Next story loading loading..