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Was #OnTheMoon TV Clip A John Lewis Teaser?

  • Marketing, Tuesday, November 3, 2015 6:20 AM

A 10-second clip of the moon aired during ITV's X-Factor last night, according to Twitter users, with the #OnTheMoon hashtag and the Twitter profile launched Sunday afternoon. Although it has not been confirmed, Twitter has gone into overdrive, believing the teaser is a preview of the 2015 John Lewis Christmas ad, expected to be revealed on Friday.

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