• by Steve McClellan  @mp_mcclellan, June 15, 2021

MullenLowe Los Angeles Executive Creative Directors Carlos Alija and Laura Sampedro who joined last September, have added dozens of creative staffers to keep up with the shop’s expanding client roster. 

MullenLowe LA has added more than 40 employees over the past year, in part due to the growth of the Constellation Brands business, including the expansion of its Corona Masterbrand duties, and brands including Two Lane Lager, High West Whiskey, and Constellation Wines (Prisoner Wine Company, Unshackled, Woodbridge and Double Diamond).    

One of the key hires for the agency is Dave Estrada, who serves as creative director on the Corona Masterbrand account (which includes Corona Extra, Corona Premier and Corona Hard Seltzer). He recently joined the agency from Apple, an account he also worked on for three years at TBWA Media Arts Lab. 

The agency’s newest Associate Creative Directors Horacio Sormani and Bruno Franchino joined MullenLowe LA from The Community Miami.  The duo became a creative team in Buenos Aires at FCB nearly 10 years ago. 

The growing Corona social account led to the additions of Creative Hybrids Gabby Grubb and Mary Nowels (via TBWA\Chiat\Day), Art Director Isabella Bolivar and Lauren Torres, a copywriter who came from Ogilvy NY. The LA office also recruited Art Director Caleb Nyberg and Copywriter Peter Watson, who joined from David & Goliath. 

The design group at the agency added senior talent: Fazel Sayeh (who joins from Wieden + Kennedy Portland), Rui Ma (formerly at Sid Lee and Google) and Sunny Li (previously at Google). 

The latest group of creative talent was recruited by MullenLowe US. Executive Director of Creative Talent, Frannie Rhodes, who also landed MullenLowe LA’s first Head of Art, Creative Director, Fabio Brigido and Creative Director Chris Juhas, who joined from Chiat Day. MullenLowe LA appointed its first Director of Innovation, Chris Denson and first Cultural Strategy Director, Pilar McQuirter.