Tomorrow night, 212, a new media group positioning itself as an interactive advertising club for New York-area online media professionals, is throwing a launch party.

Greetings! It is my great pleasure and privilege to embark on a wholly new adventure as the new executive editor of MediaPost.

Ebay, MarketWatch.com, DrudgeReport.com and NASA.gov? Thanks to the exploits of the Mars Explorer, NASA's Website rocketed 217 percent for the week ended Jan. 11, according to Nielsen//NetRatings. It was the fastest-growing at-work destination for the week, with 2.3 million unique visitors. There were 1.7 million unique visitors to NASA.gov at home, up 48 percent.

In the midst of TNS Media Intelligence/CMR's just-released forecast for ad spending in 2004 is further proof that online advertising is moving onward and upward.

Imagine you had the dough to buy a Super Bowl ad. Then imagine you ran an Internet provider, with so many initiatives that it'd be hard to even mention them all in a single spot. And then spend the whole thing to advertise an idea that could have been promoted in 1996:

Online Hispanic publishers have joined forces with the Interactive Advertising Bureau to create the IAB Hispanic Committee.

24/7 Real Media Inc. predicts its going to have a good 2004, even better than originally anticipated.

The National Football League is looking for new audiences and it's using the Web to find them.

You can have TiVoToGo, but you won't be able to send it anywhere you want. TiVo made its usual splash at this week's Consumer Electronics Show in Las Vegas, announcing new deals with manufacturers, enhancements to its home-networking option and one of the most intriguing features since the original digital video recorder.

Just how big is broadband? A new Nielsen//NetRatings study released today says broadband enjoyed double-digit growth in 2003.