MediaDailyNews Editions for August 2020
MediaDailyNews - Monday, Aug. 31, 2020
Prime-Time Shows Get Some Fall Start Dates -- Will TV Advertisers Move To Buy?
Kraft Heinz Awards Carat Media Duties Outside The U.S.
Final Night TV Audience Of RNC Trails DNC's By 3.3%
Virtual GOP, Night 4: Trump Brings Tastelessness To A Whole New Level
Study Finds Political Marketing Specialists Lack Visibility About Achieving Goals, Cite Digital Platforms
Media Kitchen CEO Barry Lowenthal Talks TikTok
OTT Now The 'Default' Source For Most American TV Viewers, Conventional TV Becomes An Also-Ran
CTV: The Next Walled Garden?
Upfront Deals May Not Be Sealed Until Q4
NBC Heartfelt Doc Show Is 'Transplant' From Canada
TV's Slow Recovery: Projected To Drop 10% For 2020
Back-To-School Ad Spend Falls 70%
Small Business Everyday, Facebook Sponsors Campaign Using Google-Backed Venture
Zuckerberg Apologizes For Facebook's Part In Kenosha Violence
MediaDailyNews - Friday, Aug. 28, 2020
TV Audience Drops For RNC's Third Night, Trails DNC Average
WPP's GroupM Takes A First-Half Hit
WPP Takes $3.5 Billion Impairment Charge; Q2 Organic Revenue Falls 15%
'I Could Stand In The Middle Of The South Lawn And Shoot Holes In The People's House'
Havas Media Signs On With Talon For NA OOH Services
Defund Facebook: The Machine Fueling Ad Industry Demand For Change
Chrysler Partners With 'Jimmy Kimmel Live' For Giveaway
Let's Hold Ad Platforms 'Strictly Liable' When They Sell Fraudulent Ads
Dawn Davis Tapped As 'Bon Appetit' EIC
How About Never, Is Never Good For Consumers Sharing Data With You?
'Sports Illustrated' Chief Ross Levinsohn Named Maven CEO
Trump's Social Media Crackdown Violates Free Speech, Voter Groups Say
MediaDailyNews - Thursday, Aug. 27, 2020
NBA Playoffs Stopped On Wednesday After Blake Shooting, TNT Airings Cancelled
The Mother Of All Tuckers: How Shocked Are We That The Fox News Host Defends Armed Vigilantism?
Virtual GOP, Night 3: Star-Spangled Pence
Day 2 Of The RNC Is The First 2020 Convention Coverage To Beat 2016 Ratings
Defund Facebook: The Machine Fueling Ad Industry Demand For Change
Havas Acquires Australia's Hyland, Bolsters Sydney-Based Media Offering
Facebook: Advertising To Be 'Severely Impacted' By Apple's iOS 14 Privacy Updates
Networks Devote Half Again More Coverage To RNC Vs. DNC
Interest Piques For 'Customer Delight,' 'Data-Driven Marketing,' 'Intent Data'
Biden Vs. Trump: Ad Media Spend Could Have A Similar Outcome As In 2016
Xandr Intros Programmatic Political Buys Across WarnerMedia Digital
'National Enquirer' Needs Investment To Rebound From Pecker Era
Agency Translation, Disney Ad Sales In Pact To Make Ads That Better Connect With Diverse Audiences
TikTok CEO Resigns After 3 Months
MediaDailyNews - Wednesday, Aug. 26, 2020
Omnicom's Hearts & Science Wins $125 Million Cox Automotive Account
Amid A Postal Crisis, Biden Campaign Says It's Relying Heavily On Snail Mail
DNC Wins First Night Of Convention Ratings, But Has Greater Rate Of Erosion From 2016
The Irony Throne: First Lady Uses Rose Garden To Troll All Former First Ladies, The Media Too
Virtual GOP, Night 2: The White House As Stage Set
CVS Aggregates Two Decades Of Data To Run Its Newly Launched Media Network
Health-Care Focused DSP DeepIntent Starts CTV Marketplace
MediaCom, Leo Burnett Recognized For Diversity Best Practices
Winning Approaches From Two Great Minds
VaynerMedia Named AOR For O-I Glass
MediaDailyNews - Tuesday, Aug. 25, 2020
Reckitt Benckiser Retains Zenith, Adds Hearts & Science To U.S. Media Roster
American Carnies: Why The RNC's Running Joke Rhymes With #Coke
Virtual GOP, Night 1: Republicans Come Out Swinging
Upfront Ad Market Awaits: Place Your TV Bets
Arnold + Havas Media Boston Salutes City's Black Businesses
Average CPM For Location-Based Audiences Might Surprise Marketers
Summer Viewing Gains For Six Of 41 Prime-Time Shows
Do We Even Need Cities Anymore?
How Political Views Of College Students Influence Their Media Consumption
MediaDailyNews - Monday, Aug. 24, 2020
Starcom Retains $578 Million Kraft Heinz U.S. Account
Movie Studios Slowly Ramp Up TV Spending On Theatrical Films
What Do You Get When You Mix Brick, Mortar And Live Streaming?
Millions Are Earmarked For TV Political Ads - But Where?
GOP's Convention Goal: Making Trump Great Again
Virtual DNC Fourth Night: 8% Viewer Gains To 24.9 Million, MSNBC Is Tops For Week
NBCU Adds Free NBC Sports Channel To Peacock
David Pecker Out As American Media CEO In Newly Merged Company
Agency Pitches During The Pandemic: A How-To
IPG's Kinesso Launches Developer Community
The Answer? The Undecideds!
Average CPM For Location-Based Audiences Might Surprise Marketers
MediaDailyNews - Friday, Aug. 21, 2020
U.S. Advertising Falls 14% In July, Most Moderate Rate Of Erosion Since March
Dentsu Launches 'Comprehensive' Business Review, Reports 17% Q2 Organic Revenue Drop
The Answer Is Yes, It's Supposed To Be A Bad Thing
DNC's Third Night Sees Sharp 19% Increase To 22.8 Million TV Viewers
California Should Ban Use Of Contact-Tracing Data For Ad Targeting, Watchdogs Say
DAN Taps Pyle For Chief Equity Officer, Americas Role
'Leads' Lead Marketers' Attention, 'Conversational Commerce' Rises Too
Let's Give Our Work Teams Election Day Off
Survey: 74% Of Movie Theater Customers Ready To Return In A Month
Verizon Finds A Way To Leverage Traditional Media In Streaming World
Ad Blocking Wanes, Though Ad Relevance Is Still A Top Complaint
YouTube Ads Making An Impact, Brands Benefiting From Content Made For Kids
MediaDailyNews - Thursday, Aug. 20, 2020
WFA: Most Marketers Now Using In-House 'Brand Trading Desks,' Reaping Full Transparency
Virtual Dems, Night 3: Kamala Makes Her Case
MSNBC Tops DNC Virtual Event For Day 2, Biden, Trump Ramp Up National TV Buys
Havas Group Announces North America Diversity Committee
D2C Brands' 1H TV Ad Impressions Up 14%, Despite 3% Ad Spend Decrease
Kids TV Viewing Lower On Legacy TV -- Even In A Pandemic
OTT/CTV Ad Spend Up 60% In Early August Vs. Early April
Pandemic Pushes Podcast Advertising, Messages Consumers Want To Hear
Facebook Steps Up Action Against QAnon, Other Dangerous Fringe Groups
White House Seeks New Hearing In Battle Over Journalist's Press Pass
MediaDailyNews - Wednesday, Aug. 19, 2020
Kirk McDonald Exits Xandr For GroupM; Mike Welch Named New Xandr Chief
U.S. Cable Network Affiliate Revenue Down For The First Time In Q2
Virtual DNC Telecast Earns 19.75 Million Viewers, Down 20% From 2016
Audi Partners with Bleacher Reports, MLS For Soccer Docuseries
Audio Content Remains Strong Among Remote Workers As Local News, Radio, Podcasts, Music Thrive: Nielsen
Our Brain And Its Junk News Habit
Embattled TikTok Launches Ad Blitz
'AARP The Magazine' Launches Live Video Series, Property Brothers Slated To Appear
Facebook Sued For 'Censoring' Posts About Vaccines
MediaDailyNews - Tuesday, Aug. 18, 2020
Horizon Finds Three-Quarters Of Americans Support TikTok Ban, But Encourages Brands To Begin Using It
Dems Kick Off 2 Weeks Of Subdued Conventions
Video Views Soar During Q2, Especially On Connected TVs
Epic Games Parodies Apple Spot To Stop 2020 from Becoming '1984'
Fortnite Game Maker Thinks Like A TV Network Group
Havas Media Becomes 1st Agency To Back
Quibi Shifts Media Assignment From W+K To UM
California Privacy Regulations Gain Final Approval, Enforcement Begins
'Highlights' Launches First Subscription Box As School Nears
Ford Dips Toe Into Podcasts With Bronco Series
Mozilla Renews Google Search Deal
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