We have a complex psychological relationship with pricing. A new brain scanning study out of Harvard and Stanford starts to pick apart the dynamics of that relationship.

Twitter has been declared dead more than most of its digital contemporaries, finding itself in the unenviable company of BlackBerry, Yahoo, AOL, MySpace and Ello. And don't get me wrong, the challenges for Twitter are manifold. But at the same time, I do believe there is a place for Twitter in the digital tapestry. So why is it that Twitter gets thrown on the "failure" heap to the degree that it is costing people their jobs and shareholders their value?

The 68th annual Tony Awards, established to celebrate excellence in the theater, took place on June 7, and were a roaring success. "The Curious Incident of the Dog in the Night-Time" took home five awards, including best play and best male lead. "Fun Home" took home another five. But there was one performance that didn't receive anywhere near the honor and prestige it should have: Tim Cook's speech, just a few days earlier, slamming Google and Facebook for not respecting your privacy nearly enough.

Anyone who doesn't believe that the digital advertising industry has real issues with fraud, viewability and rebate-like vendor payments either has their head in the sand or really doesn't want to know the truth. The purpose of today's column is not to convince you that these issues exist -- evidence isn't hard to find if you really want to look -- but to point out that the root cause of all three is the same, and is solvable.

What is "vision"? Simply put, it's the common alignment of a group of people aiming for the same goal. Whether it's sports or business, having a vision is the single most important thing to motivate a team of individuals. Without it, you have chaos and you can't possibly succeed.

The stakes are currently being placed in the ground. The next great commodity will be data - and you can already sense the battle beginning to heat up. Consumer data will be generated by connections. Those connections will fall into two categories: broad and deep. Both will generate data points that will become critical to businesses looking to augment their own internal data.

One of the big talking points over the last few weeks has been the flood of agency reviews announced by many large U.S.-based and/or global advertisers. I think these reviews are driven by a combination of factors, not just the much-publicized murkiness of many media agency dealings.

$25 billion worth of media reviews has been announced in the last few months. So is this a statistical anomaly, or a sign that after 20 years of endless talk about change, clients are finally making demands that agencies do so?

Pssst... Wanna buy some art? It's awesome, I swear. For the low, low price of just $90,000, you can go to this website, pick the image you like, and I'll blow it up and mount it for you. It's not my website, but that doesn't matter. I also didn't take the pictures -- but that doesn't matter either. Apparently, the real value is created by blowing up the images, printing them, and mounting them. That's why I don't have to share a penny with the website, the original photographer, or the model.

For all the talk of fragmentation in media, isn't it funny how similar the digital media business is to the old TV business? In the old days, an advertiser had three network television stations to choose from (ABC, NBC and CBS). These days you have the majority of dollars focused on the primary networks and a few major cable providers, plus a strong pool of innovation driven by players like HBO and Netflix. The Internet is actually very similar, albeit reversed in its path towards the same outcome. In the early days of the business there were many options for …