Tag results for "ctr"
- Stirista Aids Ad Council And American Lung Association With Free Digital Awareness CampaignStirista, which focuses on data-driven SaaS marketing solutions, worked with the ...
- Back-To-School Emails Are Pulling Higher Conversion Rates Than Last Year, Study ShowsWomen remain the main purchasers within households, producing a 160% higher conversi ...
- Up The Amazon: Prime Day Sales Rose, But Not As Much As Ad SpendClick-through rates and conversions both rose YoY, partly due to more engagi ...
- The Buzz On B2B: Email Is Tops For Both Acquisition And RetentionB2B marketers agree that things will return to normal, but they diff ...
- Spending And Sending: How Brands Changed Their Email Strategies During COVID-19Almost half of brands report COVID-19-related shifts, including changes in both conte ...
- Small Businesses Sent More Emails During Pandemic, Saw Higher CTRs: StudyEmail opens have evened out to normal patterns after a spike duri ...
- 2021 Rising: D2C Emails Pulled Higher Conversion RatesEmails also generated higher click-throughs, with mobile devices leading the way, LiveInte ...
- Why Fitness Ad CTRs Rose 45% Higher Than Other Advertisers'Data shows publishers and advertisers in health and fitness should target wom ...
- How YouTube Impacts Consumer Purchase HabitsTo determine how much sponsored campaigns on YouTube influenced buying decisions, Gen.vid ...
- Average CPM For Location-Based Audiences Might Surprise MarketersThe Location-Based Marketing Benchmark Report by Reveal Mobile analyzes cost and examin ...
- Amazon's Q2 Ad Growth During COVID-19 Shows June Improvements, Data RevealsDespite lower cost per clicks and budget uncertainty, return on ad spe ...
- Advertisers' Spend, Performance On Google, Amazon Drive Higher ReturnsRetail is showing momentum for a broadly defined "at-home comfort" category, includi ...
- Google My Business Swings Up, Many Car Dealerships Open For BusinessIn March, COVID-19 caused a sharp drop in businesses' GMB performance ...
- Behind The Impact Of Google Search Features On Organic Click-Through RatesPerficient Digital's analysis examines the impact of search features on click-through rat ...
- Desktop Search Ads Gain Marketing Dollars, Giving Microsoft A BoostApple, Amazon and Microsoft's stocks, ad and product sales have risen substantial ...
- Google Search Features Impact Organic Search CTRsA study from Perficient Digital analyzes how Google search features impact us ...
- D2C Brands Have Higher Click-Through, Conversion Rates On MobileA study has found that direct-to-consumer brand advertisers have higher click-through a ...
- Benchmark Beaters: Email Open And Click-through Rates Jump WorldwideThe improvements can be attributed to list hygiene and more relevant messagin ...
- Paid Search CPCs Falling Across All IndustriesCPCs dropped across all industries, but retail and travel saw the lowe ...
- Amazon Takes Google Ad Market Share, Microsoft Advertising Holds StrongAmazon top-of-search ad placements accounted for just 3% of impressions but 3 ...
- GDPR=Better Email Deliverability In Legal And Pro Service SectorsEmail delivery rates have risen in Europe and North America in mo ...
- Trigger Reactions: What Types Of Email Pull BestCart abandonment emails do best in several metrics, but not all, ...
- Yotpo Upgrades SAP Commerce Cloud To Improve Click-Through RatesYotpo's platform allows content snippets to be placed in email, the compa ...
- Google, Bing Driving Changes In CTRs, CPCsAs marketers keep increasing budgets for paid-search ads running on Google a ...
- Google, Bing Driving Changes In CTRs, CPCsClick-through rates continue to decline, but marketers keep increasing budgets for paid-sear ...
- Who's The 'Click Head' Now?If the IAB UK is right about click-through rates, why use the ...
- IAB UK Labels British Advertisers 'Click Heads'The IAB UK has labelled many in the ad industry as "cli ...
- Beyond CTR -- Four Ways To Bridge The Creativity ChasmMachine-learning could help advertisers show that evaluating winning creative is not ...
- Competitor Not Defending Their Trademark? Then Exploit ItBidding on competitors' names is common practice in any search marketing strateg ...
- Amazon Taking Marketers' Budgets, CPCs In Flux GloballyMarketers spent 13% more in Q2, driven by click volume and high ...
