Publicis announced on Tuesday that Levy, who had been expected to leave at the end of 2015, would now be leaving in the first half of 2017, as part of a management restructure. Publicis did not announce a replacement for the 72-year-old Levy but did reveal that the man groomed to replace him, Jean-Yves Naouri, had been sidelined from a newly configured management board. Analysts believe Levy is staying on, so his last act at the company would not be a failed merger with Omnicom.

TV gambling ads that offer punters "free money" if they sign up with bookmakers online are expected to be ditched under new rules proposed by the industry. William Hill, Ladbrokes, Coral and Paddy Power committed to a series of measures including a promise "to introduce a voluntary TV advertising ban on sign-up offers (free bets and free money) before 9 pm." According to estimates, such free bets amount to around 20% of the four bookies' TV advertising.

ITV Commercial has created a new advertising format, Ad Show, aimed at supporting new-to-TV brands, regional advertisers and small and medium-sized businesses. Among the first to sign for the new platform -- which offers brands the chance to create cost-effective interactive Video On Demand (VOD) adverts -- are radio manufacturing brand Pure, furniture retailer Arighi Bianchi and social housing company Keepmoat. ITV will offer three templates to best suit the advertiser's content.

The London Eye will turn red tonight (16th September) to celebrate Coca-Cola signing a deal to take over sponsorship of the iconic landmark. The drinks company takes over the sponsorship deal from EDF Energy, which made the London Eye a centrepiece of its London 2012 Olympics activity. The deal with London Eye owner Merlin Entertainments includes full naming rights and Coca-Cola is yet to reveal what it will call the attraction or what brands it will promote using the London Eye.

Netflix's rollout into mainland Europe is beginning. It has launched this week in France, with opposition from state-sponsored media, and has plans to roll out on successive days into Germany, Austria, Switzerland, Belgium and Luxembourg. The European rollout is not just about opening new markets, but is also a means to win global licensing deals for shows. Other programme distributors such as British Sky Broadcasting are in the process of combining European operations for this purpose.

Skoda has handed its digital brief to 18 Feet & Rising after the agency impressed the brand with its pan-European pitch earlier this year. The independent creative agency has been asked to create a digital campaign to support the launch of Skoda's new Fabia model car. It was given the brief without a pitch. The work is expected to be released in the coming weeks.

Ebay is making a return to the mobile ad space, having previously dismissed it as not worth the time or effort with a native ad format that it hopes will complement -- rather than distract from -- mobile shopping. The ad network will launch in the UK before the end of the fourth quarter with eBay currently in talks with a number of big tech and FMCG brands. Phuong Nguyen, director of eBay's ad business in the UK, told "Marketing Week" it is taking a "curated" approach, choosing the types of brands it works with.

Digital adverts will become increasingly tailored to viewers as a result of the rise of smartphones, used by over 1.7bn users, according to a digital study from Alexandra Suich, Media Editor at the "Economist." Suich commented that smartphone users connections with their devices had changed the way they browsed the net: "Users now prefer apps (self-contained programmes on smartphones) to websites' home pages, and in America they are spending less time on desktop computers."

Last week, out of the blue, supposedly dead social Network Bebo launched a rebrand teaser video on YouTube to showcase the service as a colourful mobile app -- rather than the social network it once was. The ad is called '#Bebo -- Probably not for boring people' demonstrates how users will be able to create cartoon avatars which can be personalised to give their messages a creative flair. In addition, the site's much-loved whiteboard feature will make a return, with users able to send drawings to each other.

Apple Chief Executive Tim Cook has revealed that the company is working on products that "haven't been rumoured about yet." In a wide-ranging interview with with the Charlie Rose Show in America, the iPhone boss spoke at length about new products, Apple's attempts at making televisions and how Steve Jobs' legacy continues to shape the company. "There are products we're working on that no one knows about. That haven't been rumoured about yet," he said.