Google's secretive 'Phantom 2' algorithm update has seen its rankings favour sites with high-quality content that encourages users to engage early in the awareness and consideration stages of their purchase journey. With Google's 'Phantom 2' algorithm update - so-called because its effects on search results became apparent before Google acknowledged its existence - the focus is now firmly on quality. 'Content farms' and sites bloating their pages with keywords will no longer perform as well.

An advertising slowdown at the time of the general election has triggered a profit warning at Johnston Press, the regional newspaper publisher, and wiped a fifth off the company's share value. The owner of The Scotsman and the Yorkshire Post said that its second-quarter had been "impacted" by a slowdown in trading in the run-up to the poll in May and the aftermath of the Conservative victory. The publisher warned that its full-year profit would fall by about 5.5% as a result of the slip in circulation and advertising revenue.

Tess Daly, the Strictly Come Dancing presenter, has been unveiled as the new face of Special K as the company undergoes a multi-million pound overhaul of the cereal brand. Daly, who was a model before going into broadcasting, was yeseterdat announced as a celebrity ambassador for the brand as it aims to appeal to a more health conscious market. She has also released her own Special K cereal recipe as part of the brand relaunch.

Barclays was the only bank not to have confirmed its involvement for the UK launch but has today tweeted that it will be joining the service at an unconfirmed date.

Apple has launched its iPhone-based payment system in the UK today so if you're currently rocking an iPhone 6, 6 Plus or even an Apple Watch, you can take advantage. The launch marks the first time the software will be available outside the US, and will enable users to tap their phone on contactless payment points to complete transactions - just like a contactless credit card. The system uses the TouchID fingerprint scanner built into the iPhone to authorise a payment and keep transactions secure.

Lanson, the official Champagne of Wimbledon, has been named the brand with the best affinity to the tournament, according to research from Arc London. The agency used its research tool Sponsor DNA to analyse brands that had the closest image correlation. Lanson and Wimbledon share a strong brand match in terms of "inspiration", "posh", "British", "unique" and "affinity". However, the brand suffers from low brand awareness. Just 13% of its research group recognised it as an official sponsor.

Oslo is the most expensive European city to buy Facebook advertising, according to analysis from marketing software firm Kenshoo. For Newsfeed placements on desktop and mobile, Olso ranked the most expensive city at $0.73 a click-through. In second place was Vatican City at $0.70, followed by Helsinki ($0.57), Berlin (0.54) and Bern (0.53). London was ranked ninth - costing $0.48 per conversion.

Harvey Nichols has lived up to its "tongue in cheek" image with a campaign that shows footage of real shoplifters as it looks to encourage shoppers to "get freebies legally" by signing up for its new loyalty app. Created by Adam+Eve DDB, the ad uses CCTV footage of shoplifters caught in the act. It will be supported by a print campaign showing stylish shoplifters getting caught red-handed as well as in-store activity reminding potential shoplifters that they can now a get a freebie legally.

According to the AdEx Benchmark 2014 report, by IHS Technology and the Internet Advertising Bureau, EUR8.9 billion was spent on online advertising in the UK in the 2014 calendar year (or GBP7.19 billion, using average exchange rates in 2014). Germany and France were the next biggest spenders at EUR5.4 billion and EUR3.7 billion, respectively. The UK per capita spend of EUR138.20 was three times the Europe average (EUR42). Only Norway had a higher per capita spend, at EUR140.50.

Instagram is enabling more consumer targeting options to allow advertisers to be more relevant to users. The move will allow brands to reach the 300 million users that actively use the photo-sharing app each month, 14 million of which are in the UK. This number has doubled in the last two years according to the brand. SAmy Cole, head of brand development for EMEA at Instagram, said: "As we build products and features, we'll start to implement all of the targeting options that are available on Facebook.