Pearson has confirmed it is "in discussions" about selling its 50% share in "The Economist" magazine. The company announced the sale of the "Financial Times" for GBP844m to Japanese company Nikkei last week. An announcement today said: "Pearson confirms it is in discussions with The Economist Group Board and trustees regarding the potential sale of its 50% share in the Group.

Amazon is to launch its first fashion-based campaign in the UK as it looks to build on growth in its apparel business. It has opened a photography studio in Shoreditch and taken on model Suki Waterhouse for the campaign. It has also appointed its first creative agency for Amazon Fashion in Joint, which will create ads around products and seasonal ranges. The London studio will produce thousands of photographs and videos a day to promote all the brands and products sold on its Web sites across Europe.

UK music streaming has surpassed 500m songs per week with Mark Ronson, Ed Sheeran and Rhianna helping drive the boom in audio streams. For the week ending 16 July 505m audio streams were included in the chart, marking the first time weekly streams on services such as Spotify, Google Play and Deezer topped the half billion mark.

The BBC is to begin selling digital downloads of over 10,000 hours of both new and archived TV programming -- a move that will place the broadcaster in competition with Apple's iTunes service. Beginning this autumn the BBC will make almost all of its programming available to purchase within a day of being broadcast. The corporation has reportedly denied the move is an indicator that the BBC will introduce a subscription service.

Deezer has asked Pd3 to create an above-the-line campaign to launch in autumn. It will include digital activity and TV ads. This is Deezer's first external agency appointment. Previously, its marketing centred on social media activity, including video interviews with bands such as Foo Fighters.

The incumbent is Havas Worldwide, which pitched for the account along with McCann Erickson. Havas, formerly known as Euro RSCG, won back the business at the end of 2010 after losing it to Mother in 2009. It had originally picked up the consolidated GBP800 million RB account in July 2006. In 2014, RB moved three of its power brands -- Air Wick, Clearasil and Finish -- from Havas Worldwide to Wieden+Kennedy and Droga5 New York after a competitive pitch.

The owner of the "Daily Mail" has warned of a marked deterioration in print advertising, which has slumped by 15 percent at the newspaper in the past three months. MailOnline has also seen its previously rapid growth in advertising sales slow to 8 percent over the period, against a 49 percent increase for the same period three months a year ago. Advertising at the world's biggest English language online newspaper climbed by only GBP1 million in the past quarter compared with a GBP5 million increase for the same quarter last year.

Michael Woodford, the whistleblower who exposed a $1.7 billion fraud inside Olympus, said that he was "cynical and deeply troubled" about Pearson's sale of the "Financial Times" to Nikkei. Speaking to "The Times," he said: "The Nikkei is known as the corporate voice piece of Japan and has a notorious reputation for being leaked [price-sensitive] company information. In contrast to the FT, which broke the news [of the Olympus scandal], the Nikkei was like the public relations office for Olympus."

Brussels has picked a fight with Hollywood over its business model of selling film licences country by country and opened an investigation into Sky UK for blocking access to films for viewers outside Britain. The European Commission is going after America's biggest studios -- Disney, NBCUniversal, Paramount Pictures, Sony, Twentieth Century Fox and Warner Bros. -- in a highly political antitrust battle that could revolutionise pay-to-view television in Europe.

The 127-year-old "Financial Times," whose pink pages are as much a symbol of the City as the pinstriped suit, is to be sold to a Japanese financial media company by its British owners for GBP844m. The sale to Nikkei by Pearson, which comes after years of speculation over its long-term commitment to owning the "FT," demonstrates the eagerness of cash-rich international investors looking to expand into a financial news landscape dominated by the English language.