The BBC has launched its first ever 360-degree video service in a bid to offer more immersive programming during the Rio 2016 Olympics. The experimental service will bring fans closer to the action than ever before. It will offer a multi-angle perspective on a range of sporting events including athletics and boxing, and even 360-degree views of the opening and closing ceremonies.

Too many people are being priced out of journalism as a career, according to the National Union of Journalists. The union said journalism is "still the preserve of the privileged." It has put its concerns, including a severe lack of diversity within the industry, in a submission to the All Party Parliamentary Group on Social Mobility's inquiry into Access into Leading Professions.

Procter & Gamble is planning to increase ad spend this year after admitting that cuts to its budget particularly around new products and sampling impacted its market share growth. Speaking on a call with analysts yesterday, CEO David Taylor said ad spend would be up in the "mid-single digit range" as it looks to get more people trying its products and ultimately becoming customers.

Advertising is run by "white men" who share the dismissive attitude to equality voiced by Saatchi & Saatchi's chairman, who was suspended after saying it was "not an issue," according to one of the industry's leading female voices. Cindy Gallop, former president of Bartle Bogle Hegarty (BBH), said Kevin Roberts was expressing the views that those at the top of the industry hold privately.

Instagram has announced a major update to its mobile app, which will allow users to create temporary posts with text and emoji that will expire after just 24 hours. Instagram explained that the new "Stories" feature gives users a way to share multiple photos and videos throughout the day, without cluttering up their friends' photo feeds.

The Advertising Standards Authority (ASA) has banned two Amazon ads, following an investigation into two issues concerning "misleading" delivery charges. The issue surrounds ads seen on 12 July 2015 and relate to the delivery charges for an electronic product sold by AmazonBasics. Both ads offered "free UK delivery" for orders of more than GBP20.

George's ad account had been with Fallon since 2007. George remained with Fallon despite the Asda account changing hands three times: in 2009 it went to Saatchi & Saatchi, to VCCP in 2013, and back to Saatchi & Saatchi earlier this year. While the marketing departments for Asda and George remain separate, both brands' advertising is now covered by one agency.

In a new campaign launching today, Corden features in an ad focusing on the automotive sector. It is the first ad from Karmarama since it won the account in March. The brand is moving its strategy in focusing on comparing all types of products to car insurance because there is a lot of noise in the price comparison market from GoCompare, MoneySupermarket and Comparethemarket.

The hallowed sponsorship of the Olympics is not as valuable as some would come to believe, according to research from digital marketing agency Greenlight. In a study of 1,065 UK adults, a fifth (18%) said they wouldn't notice if a brand was to sponsor the games. The data may provide a worrisome trend for those advertising in Rio.

The National Theatre has turned to high-tech virtual reality to help stars prepare for roles, allowing them to "live" the lives of their characters through the headset. The technology was used for the first time with the cast of The Plough and the Stars, who wore virtual reality headsets to learn about the Easter Rising through a young man who lived it.