Video streaming sites such as Netflix and Amazon Prime will be more popular in the UK than buying and renting DVDs for the first time, according to new research. A study by research and consulting firm Strategy Analytics said British consumers will spend GBP1.31 billion on streaming and downloading in 2016, up 23.7% year-on-year.

Tag Heuer is continuing to invest its sports marketing efforts in football after unveiling the world's most talked-about manager, Leicester City's Claudio Ranieri, as its new brand ambassador. The luxury watchmaker's deal with Ranieri will see him featured in the promotional campaigns for its watches and continues Tag Heuer's focus on football.

The World Wide Fund for Nature wants a creative agency to help save the tigers. The WWF has been contacting UK agencies directly with a brief to help the non-governmental body protect one of the planet's most endangered species. The brief follows national tiger surveys that showed the number of tigers in the wild was rising for the first time in more than a century.

For every title on Netflix, be it an original series or licensed film, the company has tested six different lead images. In its testing, Netflix pits the official image released by the film and TV makers against five other varied ones to answer the question "can we get more people to connect with this TV series with a more compelling image?"

The "Independent" revealed today that its digital editorial team has now doubled to 90. And publisher ESI Media claimed that it is already in profit. Some 40 journalists are said to have moved over from The Independent print edition to the Web site (around 150 were made redundant). More editorial recruits have been promised throughout this year.

BT is the most likely UK company to bid for Channel 4, according to a new report that estimates a sale protecting the broadcaster's model might only raise about GBP500m for the government. The 74-page report argues that the impact of selling off Channel 4 would be "overwhelmingly negative" for the UK economy, the broadcasting industry and creative industries.

Unilever CMO Keith Weed believes Snapchat has "come of age" and can be used for big brand campaigns, as he urges marketers to embrace new channels and take failure "on the chin." "Now that I can prove ROI [through] Snapchat, it shows Snapchat has come of age as well and sits up there with the other [social media platforms] and we can make it work at scale."

BMW is reviewing its estimated GBP20 million media account in the UK. Vizeum has handled BMW's media buying in the UK since 2005. The German carmaker is believed to be holding a statutory review,. BMW is believed to be in the early stages of the process and is contacting agencies ahead of a pitch later this year.

OgilvyOne has promoted Jo Coombs, its managing director, to UK chief executive. She replaces Sam Williams-Thomas, who becomes the chief executive of the agency's business-to-business arm. In her new role, Coombs has been charged with driving the growth of OgilvyOne in the UK. Coombs joined OgilvyOne in 1998 and has been the managing director since 2012.

Google has been given access to information to an estimated 1.6 million NHS records, triggering concern from privacy campaigners. The company's programme will use the data to develop an early warning system for patients at risk of developing acute kidney injuries. It says the data is encrypted, making it "totally unreadable" by the Internet giant.