Campaign
"Campaign" reveals the Briton killed in Friday's terror attack in Stockholm, Sweden has been revealed to be Chris Bevington, director of global partnerships and development at Spotify.
Campaign
The French soft cheese brand, Boursin, has signed a year long deal to sponsor the 9pm slot on Film Four, Campaign reports. The deal was brokered between OMD UK and 4 Sales and begins today with idents created by Y&R London.
Campaign
Personalisation may well be a buzzword at the moment, but Netimperative reports that research from Acquia reveals nearly nine in ten marketers feel unable to offer a personal Web experience for visitors. Nearly half of those who believe they are unable to recognise a visitor and then align that with relevant content. Nearly as many again cite lack of budget and the right technology.
The Drum
Coinciding with the announcement of more safety feature for YouTube advertisers, News Corp has appointed a Chief Of Digital Advertising Solutions ahead of the launch of its own programmatic platform. The Drum is reporting the move as offering a quality, safer alternative to Google and YouTube, which will run on first-party data.
The Times
Unilever's plans to win back shareholder support after opposing the Kraft Heinz hostile takeover appears to be working, according to "The Times" The plan to raise dividends and sell off its spreads business has gone down well with key investors, the newspaper reports.
eMarketer
UK supermarkets are facing a pincer movement from rivals, eMarketer reports this morning. On the one hand, discounters are winning market share, with Aldi making it into the top five for the first time. At the same time, Amazon's online grocery business is seriously undercutting supermarkets on price and winning market share.
Press Gazette
Facebook is to share a UK charity's top ten tips for spotting fake news. The list, from Full Fact, will appear within Facebook users' timelines and include advice on checking URL as well as spotting manipulated photographs and poorly written and arranged content.
Campaign
YouTube is to bar advertising on channels that have received fewer than 10,000 views in an attempt to combat extremist content, "Campaign" reports. A new checking system will then vet content creators to determine whether they meet the site's rules.
Campaign
One in five UK consumers have snubbed a brand over a piece of bad news or scandal, YouGov research reported in "Campaign" reveals. Three in four of those who ditch a brand don't go back. Just 2% go back to using a brand as much as they did before they decided to drop it.
The Telegraph
Spotify is to float later this year in New York, but is choosing a direct listing, The Telegraph reveals. This means no new shares will be offered, but existing shareholders will be given an opportunity to sell shares. The paper estimates the music streaming service will be valued at around $10bn.