• UK Advertisers Can Now Reach Everyone On Snapchat
    Advertisers in the UK and France now have the opportunity to reach every Snapchat user with the rollout of Max Reach. "Campaign" reveals that the new service allows brands to advertise across Discover, Our Stories and User Stories.
  • Brits Still Have The Most Love For Apple's iPhone
    There is still no country that loves their iPhones more than Great Britain, eMarketer has published Kantar Worldpanel ComTech figures showing that In Q1, 40% of all smartphones sold in the UK were Apple devices, up 5.6% from the same time last year. That is roughly double the average market share of the top five EU markets.
  • BBC iPlayer To Soon Ask For Passwords
    BBC iPlayer users will soon need to enter a password, "The Guardian" warns. The BBC says this is not a move to bar those not paying the licence fee from accessing its content.
  • London VR Start-Up Valued At $1 Billion
    London virtual reality start-up Improbable has secured one of the largest early-stage investments in a European business. It has raised $500m, with Japan's Softbank as backer, valuing the company at $1bn, the BBC reports.
  • Vivendi Makes A Bid For Havas
    Vivendi is making a bid to buy French advertising group Havas. "The Drum" reports that the close family ties between the two groups -- Vivendi's Chairman is the father of Havas Group's chief executive -- and a statement from Havas confirmed the bid, saying it could usher a "new phase of development" for Vivendi as "content, distribution and communications are converging."
  • Action On Sugar Calls For A Confectionary Tax
    Health campaign group, Action on Sugar, has published a six-point manifesto that includes a call for confectionary to be taxed in the same way that sugary drinks about to be, "Campaign" reveals. The levy on sweet drinks is due to come into force next year and should be joined, the campaigners argue, with a tax on sweet snacks that contribute to rising obesity levels.
  • Just Eat Bid For Hungryhouse Dealt Competition Blow
    Just Eat will not have welcomed the news that its bold GBP240m acquisition of Hungryhouse could be the subject of an in-depth investigation from the Competition and Markets Authority. The company has been given just a week to address the competition authority's concerns, "The Times" reports.
  • Forget Chatbots -- People Want To Talk To People
    Chatbots may be fine, but humans actually want to talk to other people, a new GetApp research on customer service shows. Netimperative reveals that nearly four in five people -- at 79% -- would rather talk to a person than use AI or chatbots.
  • ITV Ad Revenue Down 9% In Q1
    ITV's Q1 trading update has shown that ad revenue was down 9% in Q1. "Campaign" reveals that ad revenue for the first half of the year is expected to be down between 8% and 9%.
  • Remy Cointreau Appoints UM As Its Media Agency
    Remy Cointreau has chosen UM to handle its UK media-planning and buying duties without a pitch. The account includes Cointreau, Mount Gay, The Botanist and Remy Martin, "Campaign" reveals.
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