Brands are split on ending the YouTube boycott. McDonald's and RBS have resumed spending, but according to "Marketing Week," most have not -- including M&S, Tesco and Pepsi. Brands holding out are waiting for guarantees from Google.

It may only be a tiny fall, but the 0.1% dip in ecommerce spending that Visa has announced for April is the first time that online spending has decreased in four years, Netimperative reports.

New research from DataXu claims that although brands and agencies agree on KPIs, they can often use conflicting metrics. Netimperative reveals that the researcher found the trend to use conflicting metrics was particularly evident in the UK.

An American teenager has broken the Twitter record for retweets after Wendy's offered him nuggets for life if he got 18 million shares of his appeal for free food. As he surpassed the Twitter record with nearly three and a half million retweets yesterday, the BBC reveals the restaurant chain donated $100,000 to charity in his name.

Amazon has unveiled the Echo Show, effectively an Echo speaker with a screen, "The Telegraph" reports. It will be available in the U.S. for $229 from the end of June, but no UK launch data has yet been given.

Diageo has signed a deal with Amazon Prime to produce a five-part travel series that will inform viewers what to eat, drink and do in tourist destinations around the world, "Marketing Week" reports.

BuzzFeed has published an audio clip of an interview with Jeremy Corbyn as proof that it did not misquote him. "Press Gazette" reveals the article claimed Corbyn had said he would not stand down if Labour loses the general election in June. He later claimed the story was inaccurate.

A Blondie concert in London on May 23rd will launch Amazon Prime's new live music service in the UK. The gig is the first of many that will be live-streamed to Prime members, "The Guardian" reports.

MediaRadar has been looking at which brands followed through with their threat to boycott YouTube following revelations from "The Times" that ad spend could be supporting extremists. "Campaign" reveals that the research shows GM, Verizon, J&J and Walmart did not quit YouTube but Starbucks, AT&T and Pepsi did.

The former editor of "The Sun," and now controversial columnist, Kelvin MacKenzie is in discussions with News UK to quit the paper. "The Guardian" reveals that the move comes after MacKenzie wrote disparaging remarks about a young football star who plays for Everton.