Drinks brand Pernod Ricard has repeated its belief that, despite some risk to brand image, programmatic can reach targeted customers and still save its brand's budget. "Marketing Week" reveals its flagship Chivas Regal and Martell brands have already saved GBP55m globally through programmatic this year so far.

The European Court of Human Rights has ruled that a Romanian employee was wrongfully sacked for sending private messages while at work, and that if employers are using surveillance software to track staff use of messaging system, employees need to be warned and the system should not abuse their rights, the BBC reports.

The Apple Music Festival is no more. The week of gigs at the Roundhouse in Camden had been a fixture on the capital's music scene since 2009, but the US tech giant has announced the event is to be scrapped. "The Mirror" says no reason has been given, but there is speculation that Apple will scale down to one-off concerts.

"Campaign" is reporting that Barclays is on the verge of moving its GBP60m media account from WPP to Omnicom. No official decision has been announced, but Barclays is expected to announce the winner of a recent review shortly.

The well-known PR agency Bell Pottinger has been banned from the industry's PRCA trade body for bringing the sector into disrepute, "The Guardian" reveals. The agency was found guilty of being paid to stir racial hatred in South Africa by a powerful family with close ties to President Zuma. The paper also reveals that WPP sold its stake in the agency's owner, Chime, over the summer.

Security Minister Ben Wallace has told the BBC that the messaging giants, such as WhatsApp and Apple, have "big moral questions" over their failure to do more to prevent or report extremists preparing attacks. "The Telegraph" reports Wallace believes the US tech giants cannot delve into every detail of their users' lives for their own data sets and then not help governments more.

Google AdWords has been updated to allow advertisers to better understand which ad creative is driving traffic and to also tie ad frequency to stock levels, Campaign reports.

"Campaign" has been doing some thinking about the UK ad market and comes to the conclusion that there is good reason for concern with Brexit and forecasts that ad spend will decrease. The warning lights are on amber, it concludes -- and we'll wait to see if they turn red.

If you ever need an example of a global giant coming to a tiny UK start-up to help improve its advertising effectiveness, look no further than today's Campaign story about ZappiStore. The start-up impressed Coca-Cola with its 24-hour analysis of creative effectiveness and has been brought on board for short-term testing by the global drinks giant.

Research from influencer platform Takumi suggests that 9% of British marketers will spend more than GBP100,000 over the next year on influencers and an additional 20% will spend between GBP10,000 to GBP100,000. Some 39% will pump in up to GBP10,000, MarketingTechNews reports.