• Instagram Has Prompted One In Four Users To Make A Purchase
    "Mobile Marketing" brings news that a quarter of Instagram users reveal they have bought an item after seeing it promoted on the site.
  • London Couple Sell Nursery Rhyme YouTube Channel
    A London couple has sold their Little Baby Bums YouTube channel for an undisclosed sum to a trio of investors who Bloomberg reveals were drawn to the nursery rhyme channel because it is the ninth-most watched service on the video site.
  • Google Must Support Local News Reporting, 'Press Gazette' Insists
    "Press Gazette" has filed a submission to the "Cairncross Review" of the newspaper industry insisting that Google should be forced to support local reporting in areas that have lost their regional paper.
  • Netflix Looking To Buy A UK Studio
    "The Guardian" is reporting industry sources reveal Netflix is looking for a permanent UK studio. The paper also reveals that by the end of the year Netflix will have already made 40 productions in the UK.
  • Church Criticises Amazon But Holds On To Its Shares
    The BBC is reporting that the church will keep hold of its Amazon shares, despite the Archbishop of Canterbury accusing the e-commerce giant of "leeching off the taxpayer."
  • John Lewis And Waitrose To Launch Joint Loyalty Scheme
    Its profits have fallen through the floor, but now John Lewis and Waitrose are to launch a joint loyalty scheme, "Marketing Week" reports.
  • Complex IPhone Range Shows Apple Is Now A Tim Cook Company
    This week's iPhone launch shows, "The Telegraph" argues, that Apple is now firmly a Tim Cook company. In the past, the range was simple but now multiple variants are making the collection ever more complex.
  • PHD And Omnicom Form New Global Team For VW
    In a move to follow customers through the long car-buying journey, PHD and Omnicom Media Group are combining forces through a new dedicated team. "Campaign" reveals that it is being dubbed Engine and will tap into analytics and audience building technology that it claims can learn from anonymous data gathered from the public's online car-searching activities.
  • Network Rail Tasks JC Decaux With Digitising Outdoor At Rail Stations
    Network Rail has kept faith with JCDecaux. "The Drum" reveals that the outdoor giant has been retained for a further five years, with the remit to digitally transform rail station advertising.
  • Ozone To Start Signing Up Magazine Publishers Next
    The Ozone Project has already signed up News UK, "The Guardian," "The Telegraph" and, most recently Reach (formerly Trinity Mirror). Mediatel reveals that the advertising platform, which allows brands to reach readers across these titles, will soon begin "actively" pursuing magazine publishers.
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