Mobile Marketing
"Mobile Marketing" brings news that a quarter of Instagram users reveal they have bought an item after seeing it promoted on the site.
Bloomberg
A London couple has sold their Little Baby Bums YouTube channel for an undisclosed sum to a trio of investors who Bloomberg reveals were drawn to the nursery rhyme channel because it is the ninth-most watched service on the video site.
Press Gazette
"Press Gazette" has filed a submission to the "Cairncross Review" of the newspaper industry insisting that Google should be forced to support local reporting in areas that have lost their regional paper.
The Guardian
"The Guardian" is reporting industry sources reveal Netflix is looking for a permanent UK studio. The paper also reveals that by the end of the year Netflix will have already made 40 productions in the UK.
BBC
The BBC is reporting that the church will keep hold of its Amazon shares, despite the Archbishop of Canterbury accusing the e-commerce giant of "leeching off the taxpayer."
Marketing Week
Its profits have fallen through the floor, but now John Lewis and Waitrose are to launch a joint loyalty scheme, "Marketing Week" reports.
The Telegraph
This week's iPhone launch shows, "The Telegraph" argues, that Apple is now firmly a Tim Cook company. In the past, the range was simple but now multiple variants are making the collection ever more complex.
Campaign
In a move to follow customers through the long car-buying journey, PHD and Omnicom Media Group are combining forces through a new dedicated team. "Campaign" reveals that it is being dubbed Engine and will tap into analytics and audience building technology that it claims can learn from anonymous data gathered from the public's online car-searching activities.
The Drum
Network Rail has kept faith with JCDecaux. "The Drum" reveals that the outdoor giant has been retained for a further five years, with the remit to digitally transform rail station advertising.
MediaTel
The Ozone Project has already signed up News UK, "The Guardian," "The Telegraph" and, most recently Reach (formerly Trinity Mirror). Mediatel reveals that the advertising platform, which allows brands to reach readers across these titles, will soon begin "actively" pursuing magazine publishers.