Wunderman-owned e-commerce agency, Salomon, is predicting a bumper Black Friday this year, Netimperative reports. Shoppers will spend GBP4.75bn on the big day with GBP2.5bn of that overall figures spent online.

Coca-Cola has announced a branding deal with McLaren that will see the drinks brand featured on both F1 cars' livery for the rest of the 2018 season, "The Drum" reports. It is the brand's first F1 partnership.

Mediatel arguably sums up the opinion of many today as it laments the sad news of Johnston Press, once the biggest regional newspaper in the country, being forced to look for a new owner or sell off titles. A new owner is unlikely, the site suggests, because if a suitor were out there, they would have come forward over the past year or so of the company trying to refinance.

The Professional Publishers' Association (PPA) is calling on the Chancellor to cut the 20% VAT on digital publications. They claim it is a "reading tax" and is unfair because it does not apply to printed titles, "Press Gazette" reports.

It's a good time to have Rupert Murdoch as your dad. "The Guardian" estimates that each of his six children is in line for a potential $2bn payout once much of Fox is sold to Disney.

Eleven Sports has bowed to pressure and will no longer show Spanish and Italian football games that break England and Scotland's ban on live broadcasts that coincide with 3pm kickoffs, "The Guardian" writes. The ban is intended to encourage fans to either play football or go to a stadium rather than watch a match at home.

Twitter has published 10 million tweets from more than 4,500 Iranian and Russian "troll farms" that sought to influence the UK referendum on EU membership as well as the US election, the BBC reports.

There's an interesting behind-the-scenes look at Facebook's election "war room" where "The Telegraph" details how employees are looking out for malicious activity while a clock ticks down to the mid-term elections.

GSK has moved its Panadol advertising, digital, shopper activation and PR accounts into a single bespoke WPP team, "Campaign" reports.

Property giant British Land has appointed R/GA as its innovation and design agency. Campaign reports that the Interpublic agency has been tasked with helping its new client develop a digital experience that will help it compete with more flexible and modern office start-up.