Mail Online has reached a milestone as its online advertising revenues of GBP122m narrowly surpassed the GBP119m print ad revenue for the year, up to the end of September. "The Guardian" reveals that this is the first time digital advertising has brought in more than print at the newspaper group.
Sky's Chief Executive Stephen van Rooyen has told "The Guardian" he believes attempts by rival terrestrial broadcasters BBC, ITV and Channel 4 to form a "British Netflix" could run into difficulty over competition rules because their joint market share is around three-quarters of all UK tv viewing.
IMRG figures show Black Friday spending online was up around 7% on last year but did not beat forecasts of higher growth because offers were made available before and after the famous shopping discount day, according to Netimperative.
Parliamentarians from nine countries reacted angrily yesterday to Mark Zuckerberg not turning up to be questioned on fake news and privacy policies at the Houses Of Parliament yesterday. The BBC reveals that the Facebook founder was "empty-chaired" -- meaning that his nameplate was left in front of an empty chair to underscore his decision not to attend.
European consumer group BEUC is filing complaints with data regulators in seven EU countries over how Google obtains and uses location data which its campaigners claim could be in breach of GDPR, "Marketing Land" reports.
Netflix has secured the rights to many of Roald Dahl's works and is planning a series of adaptations of the well-known titles, including Charlie and the Chocolate Factory, The BFG and The Twits, The Guardian reports.
Pizza Hut is bringing its Hut Rewards loyalty programme to the UK, "Marketing Week" reports. Customers can collect "slices" for every GBP10 they spend, which can be redeemed for free sides and pizzas.
The IPA is launching the first apprenticeship scheme designed by and for the industry, "Campaign" reports. The new programme was set up by the industry's "trailblazer" group.
Costa has teamed up with Barclaycard to develop a reusable coffee cup that can be used to make contactless payments, Mobile Marketing writes. The cup can be scanned at the coffee shop's checkouts so users can pay for their beverage without pulling cash or a mobile phone out of their pocket. The cup can have its balance topped up for future purchases and can be blocked if lost.
Amazon Prime is following up Droga5 London's current campaign in the UK and Germany with a brief for a campaign to also cover France, Italy and Spain. "Campaign" reveals Droga5 London, Fold7 and MullenLowe are all involved in early-stage conversations.